Sr Director Analyst, B2B Marketer in Advertising / AdTech (Remote US)

Irving, TX (Remote)

$172K/yr – $203K/yrSenior Level12+ years expFull time

Posted 4 months ago

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Job Summary

Lead Gartner BTI insights practice by turning research into must-have, actionable client guidance at scale.

  • Must-have: 12+ years of senior B2B marketing leadership or equivalent.
  • Standout: Proven ability to translate insights into client-ready content and speak at scale.
  • Standout: Experience mentoring teams and driving collaboration in a global matrix.

Job Description

Responsibilities

  • Create innovative, thought provoking, and highly leveraged “must-have insights” content
  • Develop new insights and ideas through thought leadership and offer compelling, actionable approaches to client's needs and requests that accelerate the client's ability to act
  • Develop in-depth analysis to identify the root cause of a client’s barriers or overall needs and reframe thinking to drive strategy forward
  • Demonstrate thought leadership in establishing Insights positions across a team of analysts
  • Bring provocative, independent insights to Gartner leaders that can evolve the course of a research agenda
  • Research, analyze and predict market trends and shifts to provide clients and vendors with actionable insights
  • Provide clients and prospects with actionable advice aligned to their designated content area via virtual or face-to-face interactions
  • Create and deliver high value presentation materials on and off stage for Gartner events, industry and professional association conferences, and client briefings
  • Support BTI and Sales: Provide sales support serving as voice of the market to help Insights teams create content and to drive engagement with clients to make progress against their critical priorities to grow their business
  • Provide high quality and timely content peer review

Requirements

  • Bachelor's degree or equivalent experience; Graduate degree preferred
  • 12+ years of relevant field or industry experience
  • Experience as a CMO/marketing leader for B2B companies , either corporate or for large business unit or equivalent , or equivalent experience at an advertising agency
  • An informed understanding of the challenges facing marketing Leaders within the enterprise and drivers of business impact
  • Extensive experience leading development and execution of media strategies , including channel selection and audience validation
  • Demonstrate executive presence; can immediately establish credibility with executives and additional stakeholders
  • Strong organizational skills; ability to work under tight deadlines and produce high quality deliverables
  • Demonstrate excellence in research and writing ability
  • Strong written and verbal proficiency, analytical and presentation skills; ability to engage clients and respond effectively to questions
  • Proficient in analyzing and synthesizing data; can effectively apply patterns and frameworks while drawing and defending conclusions to client challenges
  • Strong communication skills - able to explain complex concepts concisely and simply
  • Subject matter expertise; comfortable presenting at large and small-scale speaking engagements
  • Strong business and financial acumen
  • Deep knowledge of the global and competitive landscape within subject area as well as the interplay in that market
  • Ability to work independently, while also being intrinsically motivated to collaborate across teams and support the workflow of others, in a multicultural global team
  • Learning agile and adept with navigating highly matrixed environments
  • Ability to represent Gartner's research methodology and strategies effectively at all levels
  • Willingness and ability to travel up to 25% (where applicable)
  • #LI-remote
  • #LI-AV1

Benefits

  • Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.
  • In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.
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Gartner

We deliver actionable, objective business and technology insights. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s mission-critical priorities.Our unrivaled combination of business and technology insights steers clients toward the right decisions on the issues that matter most. As a $6.3 Billion company, with 21,000 associates, and a member of the S&P 500, we are an objective partner with 14,000 client enterprises in 90 countries and territories — across every major function, geography, industry and market sector — and boast 45+ years of experience providing insights and expert guidance to client enterprises worldwide.To learn more about how we guide the leaders who shape the world. visit gartner.com. Gartner, Inc. (NYSE: IT) Community guidelines: https://gtnr.it/3tceMrUC-level Insights of the Week LinkedIn Newsletter: https://gtnr.it/4c56S97

Founded in 1979
Stamford, Connecticut, USA
24K employees (1,264 in marketing)

Traffic Signals

Monthly Visitors
2.4K
Traffic Source Mix
Search
41%
Direct
35.9%
Referral
13.3%
Social
6.2%
Paid
1.4%

Headcount Trend

Current headcount: ~23.6K

Marketing Team

Marketing Team Size
1,073 (5% of company)
Median Career Experience
19 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
12

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