Sr. Digital Media Buyer

USA (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive senior-level media strategy and multi-channel buying for Blue Door Consulting clients, guiding budget, measurement, and governance across paid channels.

  • Own multi-channel planning, budgeting, and optimization to meet client objectives
  • Must-have: 7+ years in digital media buying and strategy across paid social, search and programmatic
  • Standout: Lead cross-functional work with creative, strategy, and analytics to connect messaging and performance

Job Description

Responsibilities

  • Lead the development of full-funnel, channel-agnostic media strategies aligned to client business objectives.
  • Own budget allocation, forecasting, and scenario planning; proactively optimize spend based on performance trends, seasonality, and market dynamics.
  • Oversee campaign execution across platforms including Google Ads, Microsoft Ads, Meta Ads, LinkedIn, TikTok, Snapchat, and programmatic channels.
  • Guide channel mix evolution across traditional and digital platforms including search, social, CTV, programmatic and DOOH.
  • Define and lead structured testing, including audience, creative, bidding and landing page experimentation; ensure learnings are documented and scaled across campaigns and Blue Door Consulting teams.
  • Own measurement strategy, including conversion tracking (GA4, GTM, platform pixels) and attribution approaches.
  • Monitor pacing and performance, providing proactive optimizations and strategic recommendations that improve efficiency and drive measurable business outcomes.
  • Apply and enforce brand safety, quality, and governance standards.
  • Develop and deliver executive-level reporting that connects media performance to pipeline, revenue and overall business impact, including clear insights and forward-looking recommendations.
  • Partner with creative, strategy and analytics consultants to ensure alignment across messaging, targeting and user experience throughout the funnel.

Requirements

  • Bachelor’s degree in communications, marketing, business, or a related field.
  • 7+ years of experience in digital media buying and strategy, with expertise across paid social, paid search and programmatic channels.
  • Proven ability to manage and optimize complex, multi-channel budgets while delivering measurable business outcomes.
  • Strong proficiency in GA4, Google Tag Manager, Looker Studio (or similar), and advanced Excel/Google Sheets for analysis and forecasting.
  • Deep platform expertise across Google Ads, Microsoft Ads, Meta, LinkedIn, TikTok, and Snapchat, with the ability to audit, troubleshoot, and scale campaigns effectively.
  • Experience with attribution models, testing methodologies and performance analysis, with the ability to translate data into clear, actionable recommendations.
  • Familiarity with privacy regulations, data governance and first-party data strategies in a changing digital landscape.
  • Relevant certifications (Google Ads, Meta Blueprint) are preferred but secondary to demonstrated expertise and results.

    Benefits

    • creative workspace, team-building opportunities (e.g.: quarterly all-team meetings, office lunches, stocked employee refrigerators)
    • dedicated professional development
    • cozy fireplace seating areas
    • full flex, enabling team members to work when and where they want, provided client and team needs are met
    Blue Door Consulting logo

    Blue Door Consulting

    We advise partners through tailor-made solutions on building cooperation with EU institutions and act as a bridge to highlight how their expertise and relevant solutions can contribute to fulfilling EU policy objectives in various areas. This way, we can contribute to attaining and implementing EU objectives, while our partners can gain increased traction on the European market as a result. We create a strategic framework, which is then rigorously implemented, while maintaining consistent messaging towards all relevant stakeholders, including EU decision-makers. Our EU expertise is coupled with communication, marketing and PR skills - all in one place.Follow us on LinkedIn for updates, visit our website to find out more and get in touch with us directly at info@bluedoor.consulting .

    Traffic Signals

    Monthly Visitors
    1K
    Traffic Source Mix
    Search
    49.6%
    Direct
    28.3%
    Referral
    13.6%
    Social
    4%
    Paid
    2.1%

    Headcount Trend

    Current headcount: ~2