Sr. Digital Media Buyer

USA (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize multi-channel media strategy with a focus on governance, measurement, and impact on pipeline and revenue.

  • Own budget forecasting, pacing, and scenario planning across paid channels.
  • Lead adoption of AI tools to improve efficiency and results in media buying.
  • Ensure brand safety, governance, and cross-functional alignment across messaging and user experience.

Job Description

  • Lead the development of full-funnel, channel-agnostic media strategies aligned to client business objectives.
  • Lead the research and adoption of AI tools that improve efficiency and results in media buying.
  • Own budget allocation, forecasting, and scenario planning; proactively optimize spend based on performance trends, seasonality, and market dynamics.
  • Oversee campaign execution across platforms including Google Ads, Microsoft Ads, Meta Ads, LinkedIn, TikTok, Snapchat, and programmatic channels.
  • Guide channel mix evolution across traditional and digital platforms including search, social, CTV, programmatic and DOOH.
  • Define and lead structured testing, including audience, creative, bidding and landing page experimentation; ensure learnings are documented and scaled across campaigns and Blue Door Consulting teams.
  • Own measurement strategy, including conversion tracking (GA4, GTM, platform pixels) and attribution approaches.
  • Monitor pacing and performance, providing proactive optimizations and strategic recommendations that improve efficiency and drive measurable business outcomes.
  • Apply and enforce brand safety, quality, and governance standards.
  • Develop and deliver executive-level reporting that connects media performance to pipeline, revenue and overall business impact, including clear insights and forward-looking recommendations.
  • Partner with creative, strategy and analytics consultants to ensure alignment across messaging, targeting and user experience throughout the funnel.
  • Stay ahead of industry trends, privacy changes, and platform updates; proactively recommend new opportunities, pilots, and innovations that keep clients competitive.
  • Serve as a senior point of contact for other Blue Door Consulting digital media buyers and clients.
  • Gives and receives constructive feedback in an open, honest, direct and comfortable manner
  • Adopts a growth mindset, recognizing the only constant is change, and embraces emerging technologies
  • Brings a strategic lens to business operations, focuses on business improvement
  • Contributes to setting the strategic direction for the company and anticipates changes that will affect the business and creates plans to respond
  • Communicates efficiently and effectively verbally and in writing
  • Makes decisions in the absence of perfect information, acts as a role model and leader, supports Leadership Team decisions in word and action
  • Motivates team members to live the Blue Door Consulting vision, mission and values inspiring team members to grow; (continued) to ensure alignment with company culture? Willing to interpret as a single line if needed.
  • Best fit for someone with 7+ years of experience in digital media buying and strategy across paid social, paid search, and programmatic channels.
  • Proven ability to manage and optimize complex, multi-channel budgets while delivering measurable business outcomes.
  • Strong proficiency in GA4, GTM, Looker Studio (or similar), and advanced Excel/Google Sheets for analysis and forecasting.
  • Deep platform expertise across Google Ads, Microsoft Ads, Meta, LinkedIn, TikTok, and Snapchat, with the ability to audit, troubleshoot, and scale campaigns effectively.
  • Experience with attribution models, testing methodologies and performance analysis, with the ability to translate data into clear, actionable recommendations.
  • Familiarity with privacy regulations, data governance and first-party data strategies in a changing digital landscape.
  • Relevant certifications (Google Ads, Meta Blueprint) are preferred but secondary to demonstrated expertise and results.
  • Best fit for someone who demonstrates strong cross-functional collaboration and a track record of driving pipeline impact through media strategy.
  • Relevant certifications (Google Ads, Meta Blueprint) are preferred but secondary to demonstrated expertise and results.
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Blue Door Consulting

We advise partners through tailor-made solutions on building cooperation with EU institutions and act as a bridge to highlight how their expertise and relevant solutions can contribute to fulfilling EU policy objectives in various areas. This way, we can contribute to attaining and implementing EU objectives, while our partners can gain increased traction on the European market as a result. We create a strategic framework, which is then rigorously implemented, while maintaining consistent messaging towards all relevant stakeholders, including EU decision-makers. Our EU expertise is coupled with communication, marketing and PR skills - all in one place.Follow us on LinkedIn for updates, visit our website to find out more and get in touch with us directly at info@bluedoor.consulting .

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
49.6%
Direct
28.3%
Referral
13.6%
Social
4%
Paid
2.1%

Headcount Trend

Current headcount: ~2