Responsibilities

• We’re looking for a Sr. Creative Strategist to own creative strategy and experimentation across our growth marketing channels.
• This is a high-impact, cross-functional role that sits at the intersection of performance data, creative direction, and conversion strategy.
• You’ll also bring a CRO lens to how we think about the landing page experience — not building or editing pages, but ensuring our strategy from ad impression to conversion is intentional and informed by where traffic is coming from.
• This is a partner role. You’ll work closely with our paid channel leads and creative team to elevate the quality and effectiveness of everything we put in market.
• Creative Strategy & Briefing
• Experimentation & Testing
• Landing Page Strategy (CRO)
• Cross-Functional Partnership
• Present creative strategies, test results, and recommendations clearly to marketing leadership and cross-functional stakeholders

Requirements

• 5+ years of experience in creative strategy for performance or growth marketing, with hands-on experience across paid social and/or paid search
• Proven ability to develop creative briefs and testing frameworks that drive measurable improvements in paid campaign performance
• Strong data fluency — you’re comfortable pulling from creative analytics tools and translating performance signals into strategic direction on your own
• Deep familiarity with platform-specific creative best practices across Meta, TikTok, YouTube, and/or Google
• Working knowledge of CRO principles and landing page strategy — you understand how traffic source and audience intent should shape the page experience, even if you’re not the one building it
• Excellent communicator who can present findings and recommendations clearly to creative teams and non-marketing stakeholders alike
• A bias for systems and structure — you build processes that make the team smarter over time, not just solve for the immediate problem
• Comfortable operating in a cross-functional environment where influence without direct authority is the norm
• Experience in SaaS, marketplace, or B2B2C environments is a plus

Benefits

• Attractive Compensation & Performance Bonuses: Enjoy a competitive salary paired with performance-based bonuses
• Generous PTO: 15 accrued days, plus 10 company holidays annually.
• Health & Wellness: Comprehensive healthcare, dental, and vision plans for you and your family.
• Exclusive Perks: Discounts on attractions, theme parks, shows, sports events, movies, hotels, and more through TicketsAtWork.
• Beauty Perks: $30/month reimbursement for any Vagaro service, including health, beauty, or wellness treatments.
• Food Perks: $50 monthly stipend for onsite microkitchen and a complimentary DoorDash DashPass subscription.
• Growth Opportunities: College Assistance Reimbursement, access to EAP & Work/Life Programs, and a LinkedIn Learning account.
• Financial Security: 401k program with 4% matching and optional life/supplemental insurance.
• Stay Active: Access to our on-site gym, flavored water dispenser, and basketball court to keep you fit and energized!