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Vagaro

Brand

  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

At Vagaro, we're passionate about empowering businesses in the beauty, fitness, and wellness industries to thrive. We understand the unique challenges of these businesses, because we have industry veterans in-house. From juggling schedules to managing payments, we've been there – and that's why we built Vagaro, an all-in-one platform that streamlines operations, boosts bookings, and drives growth. With over 83,000 businesses relying on Vagaro every day, we're a pioneer in mobile app and desktop business management software. Our unique platform is crafted for solo entrepreneurs to growing enterprises, delivering innovation and practicality directly into the hands of businesses. We empower businesses to focus on what they do best - serving their clients and delivering exceptional experiences. We're more than just software; we're a community of passionate entrepreneurs, supporting each other's success on the journey to building thriving businesses. Join us in revolutionizing the beauty, wellness, & fitness industry, where every day is a chance to make a lasting impact, collaborate with brilliant minds, & shape the future of a dynamic and thriving company.
Founded in 2009
Pleasanton, California, USA
654 employees (62 in marketing)
www.vagaro.com/pro/careers

People

Marketing leadership

Charity Hudnall
Charity Hudnall
Chief Marketing Officer (CMO)
At the company for 5 years 4 months
Missy Megginson
Missy Megginson
Director of Marketing Partnerships
At the company for 1 year 4 months
Kitera Dent
Kitera Dent
Sr. Director of Brand Strategy
At the company for 11 years 7 months
Yasmine Hashem
Yasmine Hashem
Lifecycle & Channel Marketing Manager
At the company for 4 years 6 months

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$163M

Last raise

$100M

Private Equity, 4 years ago

Funding history

Nov 2021

Private Equity Round Vagaro · $100M

Dec 2018

Private Equity Round Vagaro · $63M

Audience

Monthly website visitors
12.4M
Month over month-0.2%
Quarter over quarter+10%
Top sourceDirect (54%)
Traffic source mix
Direct
54%
Search
30%
Referral

News

Spa and Salon Software Market is Predicted to Reach USD 3.5 billion at a CAGR of 11.1% by 2035
Mar 17, 2025 • EIN Presswire
The 5 Best Software to Buy for Managing a Spa Franchise
Feb 27, 2025 • MedCity News
AI Accelerates Embedded Finance And Loyalty Battles Get Personal: Payments Tech Predictions For 2025
Jan 17, 2025 • Crunchbase News

Links

www.vagaro.com/pro/careersLinkedInCrunchbaseX (Twitter)

Loading insights...

Headcount +13% year over year
13.5%
Social
2%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

17.7K

12-mo growth

—

Monthly growth

+6.6%

Salaries

Typical salary range

$65,000 – $70,000

/ yr

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Open positions11 open marketing positions

Vagaro logo

Sr. Creative Strategist, Growth Marketing

Vagaro

Pleasanton, CA (On-site)

$135K/yr - $156K/yrIn-houseFull-timeSenior level5+ years exp.
10 days ago
Vagaro logo

Sr. Creative Strategist, Growth Marketing

Vagaro

Pleasanton, CA (On-site)

$135K/yr - $156K/yrIn-houseFull-timeSenior level5+ years exp.
10 days ago
Vagaro logo

Sr. Creative Strategist, Growth Marketing

Vagaro

Pleasanton, CA (On-site)

$135K/yr - $156K/yrIn-houseFull-timeSenior level5+ years exp.
11 days ago
Vagaro logo

AI Search & SEO Manager

Vagaro

Pleasanton, CA (On-site)

$140K/yr - $174K/yrIn-houseFull-timeSenior level5+ years exp.
2 months ago
Vagaro logo

AI Search & SEO Manager

Vagaro

Pleasanton, CA (On-site)

$140K/yr - $174K/yrIn-houseFull-timeMid level5+ years exp.
2 months ago
Vagaro logo

AI Search & SEO Manager

Vagaro

Pleasanton, CA

$140K/yr - $174K/yrIn-houseFull-timeSenior level5+ years exp.
2 months ago
View all 11 jobs

Vagaro insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2009
Headquarters
Pleasanton, California
Employees
201-500
13% growth last 12mo
Marketing team
62
9% of company
8 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series C–like · Growing 13% last 12 months · More mature · Last funding 3+ years ago
Trend
2023-03-27 -> 2025-11-24
Headcount (12 months)
+13%
Last funding round
50 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
12.4M
Month over month-0.2%
Quarter over quarter+10%
Top sourceDirect (54%)
Traffic source mix
Direct
54%
Search
30%
Referral

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
0 reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

17.7K

12-mo growth

—

Monthly growth

+6.6%

Job openings

Shows open jobs, growth, and role changes.

Main result
9 open jobs
Open jobs trend: -0.4%
Trend
2025-02-01 -> 2025-11-01
Open jobs growth
-0.4%
Biggest role change
engineering: +6%
Latest open role
Sr. Software Engineer (.NET Core)

Marketing leader strength

Shows how strong marketing leadership looks at company level.

High
Marketing has a strong seat at the table. Typical leader time at company: 2 years.

Founder or CEO

Saved founder and CEO profiles.

Jason Downes
Jason Downes
Managing Director
Fred (Fady) Helou
Fred (Fady) Helou
CEO

Marketing team size

Shows saved marketing team size.

62
9% of the company • 8 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Kelly Joseph
Kelly Joseph
Director of Talent Acquisition, Recruitment & Onboarding

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 62.

Funding

Shows saved funding data.

Total funding
$163M
Last raise
Private Equity
4 years ago
Funding details
Amount raised
$163M
Last round
Private Equity
Last fundraise
4 years ago

News

Shows saved company news.

Spa and Salon Software Market is Predicted to Reach USD 3.5 billion at a CAGR of 11.1% by 2035
Mar 17, 2025 • EIN Presswire
The 5 Best Software to Buy for Managing a Spa Franchise
Feb 27, 2025 • MedCity News
AI Accelerates Embedded Finance And Loyalty Battles Get Personal: Payments Tech Predictions For 2025
Jan 17, 2025 • Crunchbase News

Marketing leadership

Shows saved marketing leaders.

Charity Hudnall
Charity Hudnall
Chief Marketing Officer (CMO)
Kitera Dent
Kitera Dent
Sr. Director of Brand Strategy
Missy Megginson
Missy Megginson
Director of Marketing Partnerships

CMO profiles

Shows saved CMO-level marketing leaders.

Charity Hudnall
Charity Hudnall
Chief Marketing Officer (CMO)
13.5%
Social
2%
Paid referral
0.3%