Sr Consumer Communications Manager

Responsibilities

• Lead always-on consumer storytelling, spotting cultural conversations, breaking news and emerging trends where LinkedIn can add a relevant point of view, and moving quickly to turn those moments into earned media.
• Drive U.S. partnerships across talent, media and emerging platforms, developing creative opportunities that bring LinkedIn into new conversations and reach new audiences.
• Manage LinkedIn’s Career Expert program, working closely with senior spokespeople to develop timely, culturally relevant media opportunities around the conversations people are having about work and careers.
• Build and deepen relationships across consumer and culture media, including reporters, producers, creators, talent and emerging voices.
• Oversee moments beyond traditional press, including partnerships, creator activations, events and experiences tied to LinkedIn’s campaigns and business priorities.
• Manage external agency partners, developing strong briefs, pushing for creative ideas and driving work from concept through execution.
• Measure what works and apply those learnings, continually evolving our consumer storytelling and partnerships approach.

Requirements

• Minimum 7+ years of experience in Communications, Marketing, Journalism, or related experience, AND 2+ years of experience in External Communications OR Bachelor's Degree in Business, Communications, Marketing, Journalism, or related field AND minimum 4+ years of experience in Communications, Marketing, Journalism, or related experience, AND 2+ years of experience in External Communications.
• Experience developing and executing consumer comms strategies, programs and partnerships.
• Excellent media relations skills, with strong relationships across consumer, business, lifestyle and emerging media and the ability to build new ones.
• Strong instinct and passion for culture and news, with the ability to spot timely moments and turn them into relevant consumer storytelling opportunities.
• Creative storyteller with exceptional writing skills and a sharp editorial eye.
• Ability to make quick decisions, navigate ambiguity and drive alignment across stakeholders.
• Ability to thrive in a fast-paced, deadline-oriented environment and manage multiple projects simultaneously.
• Strong research and analytical skills, including the ability to translate insights into clear recommendations.
• Demonstrated fluency with AI tools and curiosity about how AI is changing work.
• Strong project management and organizational skills, with excellent attention to detail.

Preferred

• Consumer Communications
• Media Relations
• Strategic Partnerships
• Storytelling
• Collaboration
• Trendspotting