Responsibilities

• Lead day-to-day coordination with partners in Toy, Digital Gaming, Consumer Products, Live Experiences, Publishing, TV & Film, and Strategic Partnerships.
• Maintain franchise calendars, milestones, and project trackers to ensure disciplined execution.
• Support the creation of global franchise pitch materials, including franchise decks, one-sheets, and selling tools for internal and external partner presentations.
• Support the creation of multi-year franchise strategies and marketing plans.
• Collaborate with retail development and commercial teams to create omnichannel programs and activations.
• Gather and synthesize performance data from campaigns and activations.

Requirements

• 2+ years experience in brand marketing (on brand or agency side), franchise management/marketing, content marketing, or purpose-driven strategy/marketing.
• Project management: Highly organized, detail-oriented, and able to manage multiple workstreams simultaneously.
• Collaborative: Ability to build strong cross-functional relationships to deliver results together.
• Communication skills: Excellent at storytelling, presentations, and influencing partners across different verticals.
• Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel