Specialist, PMX Lift Measurement, Platforms

New York City, NY (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 weeks ago

Job Summary

Own and refine data pipelines, semantic models, and measurement platform capabilities to deliver scalable analytics for campaigns.

  • Lead the design and operation of scalable pipelines and semantic layers to support campaign analytics.
  • Ensure data quality and governance across metrics and reporting outputs.
  • Collaborate across analytics, engineering, and activation teams to drive platform evolution.

Job Description

Responsibilities

  • Support development and execution of scalable data pipelines transforming raw data into normalized datasets and aggregated reporting
  • Partner with Measurement Platform leadership to operationalize pipeline quality checks, validation frameworks, and reconciliation methodologies.
  • Support the development and maintenance of semantic data models, including assisting with metric definitions, mappings, and governance workflows.
  • Collaborate on the implementation of semantic layer capabilities that enable consistent metric calculation and business interpretation across platforms.
  • Assist in building and maintaining internal tools and applications that support data exploration, metric access, and reporting workflows.
  • Work cross-functionally with reporting, planning, engineering, and activation teams to ensure platform outputs align with campaign needs and business requirements.
  • Contribute to documentation, standardization, and best practices for measurement platform development and deployment.
  • Participate in ongoing product evolution efforts, identifying opportunities for optimization and supporting implementation of enhancements.

Requirements

  • Bachelor’s degree.
  • 3-5 years of experience in analytics, data engineering, measurement, or related fields.
  • Familiarity with advanced TV, digital media, or advertising measurement concepts.
  • Experience working with structured data and performing data analysis for reporting or insights generation.
  • Strong attention to detail with ability to validate and QA complex datasets.
  • Strong problem-solving and critical-thinking skills.
  • Ability to collaborate effectively across technical and non-technical teams.
  • Strong organizational and communication skills.
  • Working knowledge of SQL or Python for transforming large datasets and executing analyses.
  • Experience with reporting tools, data workflows, or cloud-based data platforms is a plus.

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Publicis Groupe Holdings B.V

Publicis Groupe Holdings B.V. is an information services company based out of Prof. W.H. Keesomlaan 12, AMSTELVEEN, Netherlands.

Amstelveen, North Holland, NLD
1 employees

Marketing Team

Marketing Roles Posted (Last 30 Days)
44

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Current headcount: ~1

Specialist, PMX Lift Measurement, Platforms

Publicis Groupe Holdings B.V · New York City, NY · Hybrid