Specialist, Media - North America
New York City, NY (On-site)
Posted 2 days ago
Job Summary
Own the end-to-end digital media planning, activation, optimization, measurement, and collaboration across cross-functional teams to deliver integrated campaigns.
- Lead planning and activation across paid social, programmatic, YouTube, and creator amplification.
- Coordinate analytics, reporting, and audience activation across CRM, platforms, and partners.
Job Description
Responsibilities
- Digital Media Planning, Activation & Optimization
- -Support campaign planning and activation across paid social, programmatic display and video, YouTube, high-impact digital formats, and creator amplification.
- -Manage day-to-day campaign workflows with the media agency and platform partners, including timelines, creative specifications, trafficking inputs, quality assurance, and launch readiness.
- -Monitor pacing, delivery, and performance; identify optimization opportunities and support implementation with agency and channel partners.
- -Coordinate paid creator activity between Media and PR, overseeing product logistics, creator amplification, platform set up, creative trafficking, timeline adherence, and data for reporting.
- -Maintain documentation of campaign plans, optimizations, platform updates, proof of performance, and key decisions.
- Audience Strategy, Measurement & Reporting
- -Support audience planning and activation across CRM, platform, publisher, and partner audiences; confirm audience availability and correct in-platform implementation.
- -Partner with the agency and internal teams to translate campaign objectives into audience, channel, and measurement requirements.
- -Coordinate recurring and campaign reporting, validate data and commentary, and translate findings into clear implications and recommended actions.
Requirements
- Education & Experience: Bachelor’s degree with a minimum of 4 years of experience in digital media, marketing, media agency, retail marketing, or brand management.
- Digital Media Experience: Hands-on experience supporting paid social and programmatic display or video campaigns, including campaign setup, creative requirements, pacing, optimization, and reporting.
- Audience & Measurement: Working knowledge of audience targeting, first-party data activation, digital measurement, and performance metrics.
- Analytical & Technical Skills: Strong analytical skills and advanced proficiency in Excel and PowerPoint; able to validate data and communicate clear performance implications.
- Project Management: Highly organized and detail-oriented, with the ability to manage multiple campaigns, stakeholders, deadlines, and dependencies simultaneously.
- Collaboration & Communication: Strong written and verbal communication skills, with experience partnering across internal teams, agencies, platforms, publishers, and external partners.
- Adaptability & Drive: Proactive, curious, and comfortable working in a fast-paced environment with evolving priorities.
- Team Orientation: Demonstrated team player who contributes to a collaborative, positive work environment and represents Tiffany & Co. with professionalism and poise.
Preferred
- Experience with Meta, TikTok, Pinterest, YouTube, Google Campaign Manager, DV360, or comparable paid media platforms and ad-serving tools.
- Familiarity with CRM or first-party audience ecosystems, data onboarding, clean-room or privacy-safe activation, and brand lift or marketing mix measurement.
- Experience coordinating paid creator or influencer amplification with PR, social, creative, or agency teams.
- Experience within luxury marketing, high-end retail, or premium consumer brands.
In 1837 Charles Lewis Tiffany founded his company in New York City where his store was soon acclaimed as the palace of jewels for its exceptional gemstones. Since then TIFFANY & CO. has become synonymous with elegance, innovative design, fine craftsmanship and creative excellence. During the 20th century fame thrived worldwide with store network expansion and continuous cultural relevance, as exemplified by Truman Capote’s Breakfast at Tiffany’s and the film starring Audrey Hepburn.Today, with more than 13,000 employees, TIFFANY & CO. and its subsidiaries design, manufacture and market jewelry, watches and luxury accessories – including more than 5,000 skilled artisans who cut diamonds and craft jewelry in the Company’s workshops, realizing its commitment to superlative quality.The Company operates more than 300 TIFFANY & CO. retail stores worldwide as part of its omni-channel approach. To learn more about TIFFANY & CO. as well as its commitment to sustainability, please visit tiffany.com.
Salaries
Posted range
$80K/yr – $90K/yr
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