Specialist I-II, Communications

Atlanta, GA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

Job Summary

Own end-to-end customer acquisition and loyalty marketing programs, coordinating direct mail and email campaigns from concept through in-market execution.

  • Own end-to-end marketing programs (direct mail, email) from concept to in-market launch.
  • 3–5 years in marketing communications/direct response with proven multi-project delivery.
  • Cross-functional coordination with vendors and internal teams to hit deadlines and budgets.

Job Description

Responsibilities

  • Coordinating and executing customer acquisition, retention, and loyalty marketing programs.
  • Managing end-to-end production of marketing communications, with a strong focus on direct mail and email campaigns.
  • Serving as the day-to-day liaison with print and incentive vendors.
  • Leading assigned projects from approved marketing request through in-market launch, ensuring flawless execution and alignment with brand and business objectives.
  • Developing and producing direct response creative materials (direct mail, email, etc.) to support acquisition, retention, and loyalty initiatives.
  • Managing all aspects of marketing program execution, including copy and design development, cost estimation, timeline management, print production, and quality assurance.
  • Coordinating with internal teams and external partners to ensure campaigns are delivered on time, on budget, and aligned with marketing goals.
  • Overseeing maildrop scheduling and call volume coordination with the call center to optimize program performance and customer experience.
  • Developing call center scripting and sales tools to support marketing initiatives; participate in training sessions and focus groups.
  • Ensuring accurate and timely rollout of marketing programs across all customer touchpoints, including call centers.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • 3–5 years of experience in marketing communications, direct response, or related field.
  • Demonstrated success managing multiple projects simultaneously and meeting deadlines.
  • Experience collaborating with cross-functional teams and external vendors.
  • Proficient with MS Office Suite.

Preferred

  • 7+ years of experience in marketing communications or direct response marketing.
  • Experience in email and/or digital marketing in a service-oriented industry (utilities, financial services, telecom, insurance, or warranty).
  • Experience managing social media or digital content campaigns.
  • Experience in the energy industry is a plus but not required.

Benefits

  • Southern Company Gas is a wholly owned subsidiary of Atlanta-based Southern Company (NYSE:SO), America’s premier energy company.
  • Southern Company (NYSE: SO ) is a leading energy provider serving 9 million customers across the Southeast and beyond through its family of companies.
  • Providing clean, safe, reliable and affordable energy with excellent service is our mission.
  • Southern Company invests in the well-being of its employees and their families through a comprehensive total rewards strategy that includes competitive base salary, annual incentive awards for eligible employees and health, welfare and retirement benefits designed to support physical, financial, and emotional/social well-being.
  • This position may also be eligible for additional compensation, such as an incentive program, with the amount of any bonus/awards subject to the terms and conditions of the applicable incentive plan(s).
  • A summary of the benefits offered for this position can be found here https://seo.nlx.org/southernco/pdf/SOCO-Benefits.pdf . Additional and specific details about total compensation and benefits will also be provided during the hiring process.
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SouthStar Energy Services

SouthStar Energy Services has provided economical and reliable natural gas service to consumers for 25 years. SouthStar has built on the expertise of its parent company, Southern Company Gas, a wholly owned subsidiary of Southern Company (NYSE: SO). A history of solid financial performance and stability, as well as sophisticated in-house financial trading and risk management, has placed SouthStar in a position of leadership. Headquartered in Atlanta, we serve over half a million residential, small business, large commercial and industrial customers in multiple states. Depending upon your location, you may know us by one of our trade names: Georgia Natural Gas, Illinois Energy, Illinois Energy Solutions, Ohio Natural Gas, Grand Rapids Energy, Maryland Energy, or Florida Natural Gas.We operate a service network encompassing approximately 20 interstate natural gas pipelines and successfully manage more than 8 million customer interactions each year. By providing transportation and supply service 24-hours-a-day, 7-days-a-week, we help ensure dependable natural gas delivery year-round. If you’re looking for natural gas services and products customized to meet your budget and operational requirements, you can depend on SouthStar to meet your energy needs.

Founded in 1998
USA
SouthStar Energy Services logo

Specialist I-II, Communications

SouthStar Energy Services · Atlanta, GA · Hybrid