Specialist, Advisor Marketing

Alpharetta, GA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

Job Summary

Drive advisor marketing program execution and enablement for Blue Trust advisors and branches.

  • Own the day-to-day execution and coordination of advisor marketing programs
  • Must-have: Strong organizational and project-management skills to handle multiple workstreams
  • Standout: Experience coordinating vendor partnerships and driving advisor enablement through self-service tools

Job Description

Responsibilities

  • Build, organize, and maintain advisor marketing toolkits, templates, and resources
  • Help build and maintain advisor marketing playbooks
  • Ensure materials are current, accessible, and easy for advisors to use
  • Own the day-to-day execution and coordination of advisor marketing programs
  • Continuously improve resources to make advisor marketing simple, clear, and easy to execute
  • Support rollout of advisor marketing resources and campaigns
  • Assist in creating guides, tutorials, and onboarding materials
  • Execute adoption efforts and track usage, surfacing insights and opportunities for improvement to marketing leadership
  • Maintain structured feedback loops from advisors
  • Adapt national campaigns into advisor-ready materials within defined guardrails

Requirements

  • Strong organizational and project management skills, with the ability to manage multiple workstreams and keep programs moving forward
  • Clear and effective communication skills, both written and verbal
  • Ability to build, organize, and maintain tools, templates, and resources with attention to detail
  • Working knowledge of marketing platforms and tools (social, email, DAM) or ability to learn quickly
  • Strong interpersonal skills with a collaborative, service-oriented mindset
  • Problem-solving ability with a proactive, “figure it out” approach
  • High attention to detail and ability to manage a high volume of moving pieces
  • Strong desire to support and serve advisor teams with excellence
  • Growth mindset with a willingness to learn, take feedback, and develop over time
  • Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience) required

Preferred

  • 1–4 years of experience in marketing, communications, program coordination, or related roles
  • Experience supporting or working within a distributed team, sales organization, or client-facing environment is a plus
Blue Trust Inc logo

Blue Trust Inc

Blue Trust advisors apply biblical wisdom and technical expertise to help clients make wise financial decisions to experience clarity and confidence and leave a lasting legacy. With over $62 billion in assets under advisement and a nationwide network of 19 offices, we offer comprehensive financial services and objective advice to more than 11,000 clients across the wealth spectrum in all 50 states. Our services include: • Financial, retirement, and estate planning • Investment management • Cash flow and budget planning• Charitable giving strategies• Personal trust and estate settlement• Business consulting services• Family Office• Professional Athlete services• Institutional services • Retirement plan consulting* As of 6/30/25 and subject to change.--Trust and investment management accounts and services offered by Blue Trust, Inc. are not insured by the FDIC or any other federal government agency, are not deposits or other obligations of, nor guaranteed by any bank or bank affiliate, and are subject to investment risk, including possible loss of the principal amount invested.View our social media guidelines & legal info: https://www.bluetrust.com/privacy-regulatory/

Founded in 1979
Alpharetta, Georgia, USA
441 employees

Traffic Signals

Monthly Visitors
13.3K
Traffic Source Mix
Search
45.5%
Direct
48.7%
Referral
3.5%
Social
1%
Paid
1%

Headcount Trend

Current headcount: ~441

Recent News

Blue Trust Inc logo

Specialist, Advisor Marketing

Blue Trust Inc · Alpharetta, GA · On-site