Special Events & Marketing Manager

Harrisonburg, VA

$66K/yr – $73K/yrSenior Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the citys special events pipeline from planning to delivery, coordinating with organizers, agencies, and partners; elevate parks programs through marketing and media, and build partnerships that create memorable resident and visitor experiences.

  • Event ownership: lead planning, promotion, and seamless execution across City-wide events.
  • Governance and partnerships: chair the Special Event Review Team and cultivate event partners with public agencies.
  • Marketing and outreach: amplify Parks & Recreation programs via digital content, media relations, and community engagement.

Job Description

  • Lead special event planning, coordination, promotion, and successful execution of special events.
  • Serve as primary liaison for special events with event organizers, community partners, the public, and City, County, and state agencies from planning through final approval and delivery.
  • Lead the City-wide Special Event Review Team and support groups hosting events across the City.
  • Elevate Parks & Recreation programs and initiatives through marketing, outreach, digital/web media content, and media relations.
  • Create and maintain partnerships to promote opportunities that create memorable experiences for residents and visitors.
  • Undergraduate degree with coursework in parks and recreation, communications, marketing or related field.
  • 3-5 years of experience in planning, implementing and supervising community/special events, budget management, and marketing techniques and practices.
  • Valid driver's license.
  • Possession of CPR/AED/First Aid or ability to obtain within six months of hire.
  • Available to work a flexible schedule, which may include nights, weekends, and holidays.
  • DMV driving record review.
  • Criminal background investigation will be required.
  • Health insurance.
  • Retirement (VRS & MissionSquare).
  • Life insurance.
  • Paid leave (including upfront sick leave) and 15.5 holidays.
  • Excellent benefits package.