Solutions Marketing Manager

USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

Drive GTM, messaging, and demand for Farm Journal solutions, aligning product, sales, and marketing to accelerate revenue.

  • Own GTM strategy for solutions, including target audience, messaging, and positioning.
  • Bridge product, sales, and marketing to align strategy and execution.
  • Develop sales collateral, playbooks, and training to empower sales teams.

Job Description

Drive GTM, messaging, and demand for Farm Journal solutions by aligning product, sales, and marketing to accelerate revenue.

  • Drive GTM strategy for solutions, including target audience, messaging, and positioning.
  • Own responsibility for positioning, messaging, and driving demand for solutions that address customer pain points.
  • Serve as SME for front-line sales and support team to ensure they are equipped to sell the solution.
Farm Journal logo

Farm Journal

As the most trusted name in agriculture, Farm Journal’s iconic brands engage every key audience across the industry: row-crop farmers, livestock producers, produce packers, equipment dealers, ag retailers, veterinarians, nutritionists and other stakeholders across the food production chain.

Kansas City, Missouri, USA
408 employees (98 in marketing)

Traffic Signals

Monthly Visitors
93.1K
Traffic Source Mix
Search
14.1%
Direct
75.7%
Referral
8%
Social
1%
Paid
1.1%

Headcount Trend

Current headcount: ~408

Marketing Team

Marketing Team Size
86 (21% of company)

Recent News