Social Video Producer, ELLE

New York City, NY (Hybrid)

$71K/yr – $80K/yrMid Level3+ years expFull time

Posted 3 hrs ago

Job Summary

Own the end to end social video lifecycle across platforms, aligning publishing calendars, optimization, and audience engagement with editorial, production, and talent teams.

  • Own publishing calendars and platform tailored assets
  • Lead collaboration across editorial, production, and talent on social video strategies

Job Description

Responsibilities

  • Manage programming calendars for centralized social video cutdowns across TikTok, YouTube, YouTube Shorts, Instagram Reels, and ELLE's owned platforms to ensure consistent publishing and audience growth.
  • Partner with social editors and cross-functional teams to execute social video strategies that align with editorial priorities and performance goals.
  • Support video production from concept through post-production by identifying compelling social moments, pulling B-roll, reviewing edits, and helping shape platform-specific content.
  • Collaborate with the Talent team to develop creator partnerships, audience engagement opportunities, and social-first storytelling initiatives.
  • Coordinate social video production for red carpet events, special projects, and live activations while maintaining high editorial standards.
  • Upload, publish, and optimize video content across platforms, ensuring each asset is tailored to channel best practices and stakeholders are informed throughout the publishing process.
  • Write and optimize engaging social copy, manage channel updates, and ensure brand pages remain fresh, accurate, and aligned with ELLE's editorial voice.
  • Engage with audiences across social platforms to strengthen community, encourage conversation, and support video performance through thoughtful audience interaction.

Requirements

  • 3+ years of experience producing, editing, or managing social video content for a media brand, publisher, agency, or comparable digital-first environment (or equivalent experience).
  • Strong copywriting skills with the ability to create compelling, platform-specific social content.
  • Experience using social media analytics and video performance tools such as Dash Hudson, TikTok Analytics, or similar platforms.
  • Passion for fashion, beauty, pop culture, and emerging social media trends, with a strong understanding of ELLE's editorial voice and audience.
  • Excellent organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
  • Strong communication and collaboration skills, with experience working across editorial, production, social, and talent teams.
  • Ability to thrive in a fast-paced environment, meet tight deadlines, and adapt to evolving priorities.
  • Flexibility to support on-set productions, events, and occasional work outside standard business hours as needed.
  • This is a hybrid position based in New York, NY, requiring 4 days per week in the office.

Benefits

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
Hearst Digital Marketing Services logo

Hearst Digital Marketing Services

3.1 Glassdoor

Hearst Digital Marketing Services is your one-stop solution for affordable, turn-key online marketing campaigns. With the largest online audiences in some of the nation’s most desirable markets, Hearst Digital Marketing Services delivers engaged and active consumers across the US. In each of our markets. Our teams of experts help businesses thrive!

New York, New York, USA
118 employees (76 in marketing)
25% recommend to a friend
100% CEO approval

Salaries

Posted range

$71K/yr – $80K/yr

Taken straight from the job posting.

See all Hearst Digital Marketing Services salaries

Marketing Team

Marketing Team Size
73 (62% of company)
Median Tenure
13.3 years
Marketing Roles Posted (Last 30 Days)
7

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
28.2%
Direct
47.2%
Referral
6.8%
Social
16.1%
Paid
1.5%

Headcount Trend

Current headcount: ~118

Recent News

Hearst Digital Marketing Services logo

Social Video Producer, ELLE

Hearst Digital Marketing Services · New York City, NY · Hybrid