Responsibilities

• Manage and execute content for video-forward social media platforms—specifically TikTok and YouTube, while supporting Meta content with Reels
• Partner closely with Mendocino Railway’s Marketing and PR team members to concept and execute social media video content ranging from short-form, long-form informational, and occasional advertising content for cable, CTV, OTA
• Produce content that is safe and effective for our brands; requires an ability to understand brand guidelines and requirements for each of our brands; recommend content that is appropriate for each brand and helps us drive more awareness and engagement with audiences
• Capture raw footage and produce several finished videos per month; post Stories in real-time, and execute recap videos same-day, as appropriate
• Spend at least one weekend per month shooting Skunk Train content (Fort Bragg and Willits) and at least one weekend per month shooting River Fox Train content (West Sacramento)
• Collaborate effectively and as needed with each brand’s General Management and operations teams to avoid disrupting guest service or day-to-day operations
• Support photo shoots, sponsored community events, or other special Marketing team activities as needed.
• Communicate effectively with guests, crew members and supervisors.
• Ensure the safety at all times.
• Travel to company locations and project sites as required.

Requirements

• High school diploma required; bachelor’s degree in digital content, digital marketing, or similar a plus.
• 2+ years of experience in digital marketing or digital content editing, and photography and videography.
• Tech savvy with experience using a PC gaming laptop for editorial needs.
• Currently have a 4k-capable DSLR camera and an iPhone or Android device capable of capturing high-quality content.
• Reliable personal transportation to drive to shoot locations; valid driver’s license required.
• Pre-employment drug screen and criminal background check required prior to hiring.
• Strong verbal and written communication skills in the English language.
• Ability to effectively communicate and work with employees, contractors, regulatory representatives, public officials, and members of the public.
• Strong organizational skills with excellent attention to detail.
• Proficiency with Microsoft Office Suite, including Excel, Word, PPT, and Teams.

Preferred

• Bachelor’s degree in digital content, digital marketing, or similar a plus.
• Previous drone operator certification a plus.

Benefits

• Employment is part-time and includes 401(k) retirement and paid sick leave.