Responsibilities

• Own and manage all NYRR social media calendars, serving as the primary coordinator for social planning across the organization.
• Collaborate cross-functionally to ensure social content is aligned with marketing objectives, organizational priorities, and audience engagement goals.
• Lead the development and execution of partner-related social media content and assets.
• Create and publish engaging social content that informs, inspires, and supports NYRR participants and audiences.
• Assist with photography, videography, and multimedia content production across social channels.
• Provide live, on-site social media coverage during races, events, and community activations.
• Write, edit, proofread, and optimize social media copy to ensure accuracy, clarity, and brand consistency.
• Leverage social media best practices, platform trends, and audience data to continuously improve performance.
• Utilize social media management and analytics tools to support publishing, reporting, and optimization efforts.
• Manage team expenses and process monthly Concur expense reports.

Requirements

• 3-5 years of professional social media marketing experience required.
• Demonstrated experience managing content calendars, cross-functional workflows, and multiple stakeholder requests.
• Experience producing social media content, including photography, videography, and real-time event coverage.
• Experience using social media management platforms, preferably Sprout Social.
• Experience supporting partnership, sponsorship, or brand collaboration campaigns preferred.
• Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, Digital Media, or a related field.

Preferred

• Experience supporting partnership, sponsorship, or brand collaboration campaigns preferred.
• Experience with social media reporting tools preferred