Social Media Specialist

El Monte, CA (On-site)

$31/hr – $35/hrMid Level2+ years expFull time

Posted 6 months ago

Job Summary

Drive Cathay Bank’s social media presence across English and Chinese channels to build engagement, coordinate content, and monitor brand reputation.

  • Own content planning, publishing, and calendars across Facebook, Instagram, LinkedIn, YouTube, and WeChat.
  • Must-have: 2–3 years in social media marketing with English and Chinese platforms.
  • Standout: Experience coordinating bilingual content and assets for cross-functional campaigns.

Job Description

Drive Cathay Bank’s social media presence across English and Chinese channels to build engagement, coordinate content, and monitor brand reputation.

  • Own content planning, publishing, and calendars across Facebook, Instagram, LinkedIn, YouTube, and WeChat.
  • Must-have: 2–3 years in social media marketing with English and Chinese platforms.
  • Standout: Experience coordinating bilingual content and assets for cross-functional campaigns.
Cathay Bank logo

Cathay Bank

Cathay Bank is the first commercial bank in Southern California founded by Chinese Americans. We help clients establish roots and support businesses through lending and other financial services that have been sustainable for generations. We offer a wide range of financial services, from individual savings and loans, business banking and treasury management services, to international banking and wealth management solutions. Our branch network spans over 60 branches across California, New York, Washington, Illinois, Texas, Maryland, Massachusetts, Nevada, and New Jersey. Internationally, we operate a Hong Kong branch and have representative offices in Beijing, Shanghai, and Taipei. Established in 1962 and headquartered in Los Angeles, Cathay Bank is a subsidiary of its holding company Cathay General Bancorp (Nasdaq: CATY) with an asset size of $23.1 billion as of December 31, 2024.Member FDICEqual Housing Lender

Founded in 1962
Los Angeles, California, USA
1.3K employees (17 in marketing)

Salaries

Posted range

$31/hr – $35/hr

Taken straight from the job posting.

See all Cathay Bank salaries

Marketing Team

Marketing Team Size
14 (1% of company)

Traffic Signals

Monthly Visitors
128.5K
Traffic Source Mix
Search
34.6%
Direct
60.8%
Referral
3.6%
Social
0.5%
Paid
0.4%

Headcount Trend

Current headcount: ~1.3K

News about Cathay Bank

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Social Media Specialist

Cathay Bank · El Monte, CA · On-site