Social Media & Resort Activities Manager

Gulf Shores, AL (Unknown)

Salary Not AvailableMid Level2+ years exp

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the guest experience engine for resort activities and social storytelling, balancing calendar planning, live events, and digital content to drive engagement across family, wellness, and entertainment programs.

  • Resort Activities & Guest Experience: Own calendar, on-site hosting, guest engagement, and program optimization.
  • Content & Social: Lead digital storytelling across platforms with real-time posting and UGC campaigns.
  • Cross-Functional & Measurement: Partner with F&B, Front Office, and other teams, and solicit feedback to lift guest satisfaction.

Job Description

Responsibilities

  • Develop, maintain, and execute a rolling 12-month resort activities calendar aligned with seasonal demand, guest demographics, holidays, and resort objectives.
  • Plan, coordinate, and host daily, weekly, and seasonal resort activities for guests of all ages.
  • Create engaging family-friendly, wellness, beach, poolside, culinary, entertainment, and holiday programming.
  • Facilitate and actively participate in activities to encourage guest engagement and create memorable experiences.
  • Coordinate poolside games, family activities, fitness programs, arts and crafts, live entertainment, movie nights, beach activities, children's programming, and special events.
  • Partner with Food & Beverage to develop interactive experiences, tastings, chef demonstrations, themed events, and entertainment programs.
  • Ensure activities support resort fee value offerings and enhance overall guest satisfaction.
  • Serve as the primary on-property host and ambassador for resort activities and guest engagement programs.
  • Solicit guest feedback and continuously improve programming based on participation and satisfaction scores.
  • Maintain activity supplies, equipment, inventory, and budgets.

Requirements

  • Bachelors degree in Hospitality Management, Marketing, Communications, Event Management, Recreation, Tourism, or related field, or equivalent experience.
  • 2-5 years of experience in hospitality, resort activities, event management, social media, marketing, guest engagement, or related fields.
  • Strong knowledge of social media platforms, content creation, photography, and videography.
  • Experience planning and facilitating guest activities, events, or recreational programming.
  • Exceptional public speaking and interpersonal communication skills.
  • Comfortable engaging with guests of all ages in a highly visible role.
  • Ability to create and edit content using social media and creative software platforms.
  • Strong organizational and project management skills.
  • Self-motivated with the ability to manage multiple priorities simultaneously.
  • Experience with Canva, Adobe Creative Suite, social media management platforms, and content creation tools preferred.

Benefits

  • Peachtree Group provides a comprehensive benefits package, including medical, dental, vision, disability, and life insurance.
  • We also offer a generous 401(k) retirement match.
  • To support work-life balance, we provide Paid Holidays and Paid Time Off.
  • Additional perks include access to our Employee Assistance Program and Fund.
Peachtree Group logo

Peachtree Group

Peachtree Group is a vertically integrated investment management firm specializing in identifying and capitalizing on opportunities in dislocated markets, anchored by commercial real estate. Today, we manage billions in capital across acquisitions, development, and lending, augmented by services designed to protect, support, and grow our investments.

Founded in 2007
Atlanta, Georgia, USA
755 employees

Traffic Signals

Monthly Visitors
18.7K
Monthly Google Ads Budget
$4.4K
Traffic Source Mix
Search
50.1%
Direct
41.9%
Referral
4.5%
Social
1.9%
Paid
1.7%

Headcount Trend

Current headcount: ~754

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$200M
Last Raise
$50M
Debt Financing, 1 months ago

Funding History

  • Feb 2026
    Debt Financing • $50M
  • Jan 2024
    Debt Financing • $150M

Recent News