Responsibilities

• Film patient testimonials, technology demonstrations, interviews, research projects, and behind-the-scenes content
• Edit short- and long-form video using Filmora, Avid, Premiere Pro, Final Cut, or similar software
• Create and manage content for YouTube, Instagram, LinkedIn, and other relevant platforms
• Develop and execute practical posting strategies based on audience, platform, and content type
• Understand and apply what works with search engines, social media algorithms, keywords, tagging, SEO, thumbnails, titles, and platform optimization
• Repurpose longer footage into reels, shorts, clips, and other social content
• Write effective captions, descriptions, titles, and calls to action
• Help tell patient, technology, research, and innovation stories in a compelling way
• Promote our work to consumers, healthcare professionals, B2B partners, researchers, and universities
• Track performance and adjust content based on measurable results

Requirements

• real hands-on experience creating effective social media and video content
• understanding digital strategy, platform best practices, audience engagement, search visibility, content optimization, and video storytelling
• Attitude, passion, initiative, and results matter more than years of experience
• Experienced enough to know what works and why
• Strong video editor and visual storyteller
• Comfortable filming, setting up basic lighting and audio, and working directly with patients
• Knowledgeable about YouTube and Instagram strategy, algorithms, SEO, keywords, tagging, and analytics
• Able to take an idea from camera to finished post
• Fast, organized, resourceful, and able to work independently
• Comfortable taking direction while also bringing strong ideas and recommendations