Responsibilities

• Plan, manage and execute social media calendar based on park content and larger brand initiatives.
• Curate and create unique content to share on owned channels that is relevant and supports key messages and campaigns.
• Daily community management of social media channels and regular collaboration with guest services and SEA social care team.
• Work with a Sesame Workshop, a variety of agencies , and internal resources to develop creative assets for customized social-only content. This includes leading and organizing related social only focused content shoots.
• Write photo and video briefs for any content requests to SEA creative services team for organic social.
• Support content/brand team with on-site film & photo shoots ; Photography/videography skillsets required .
• Develop innovate channel engagement leveraging the strength and audience nuances of each core channel including Facebook, Instagram, X (Formerly Twitter) & TikTok
• Compile, update and maintain weekly, monthly, and annual social media performance results for review
• This position is an on-site position located in Langhorne, Pa

Requirements

• Strong entrepreneurial spirit and proven ability to drive business development and outcomes using various digital marketing vehicles.
• Ability to manage and prioritize diverse and complex projects while meeting stringent deadlines and seizing emerging opportunities.
• Deep knowledge of the latest social media, entertainment and interactive trends and have a proven ability to assess and report consumer trends.
• Editorial mindset that understands the content audiences consume and how to create content that is consistent with the park/Company’s brand voice, style and tone.
• Excellent communication skills (written and oral) with an ability to adapt communication style to many different audiences.
• Ability to work with various departments and within varying organizational structures to achieve park and Company goals.
• Enthusiastic, confident change-agent, performer and team player with the ability and passion to work in a demanding and fast paced environment.
• Ability to analyze and present social performance.
• Strong project management skills and ability to manage the priorities of multiple stakeholders in a dynamic and demanding environment.
• Comfortable appearing on camera for social projects/content needs and the ability to interact with park guests
• Microsoft Office program
• Photography and videography skills required
• Photoshop and video-editing software (Adobe Creative Suite, iMovie, etc.) required
• Strong organizational skills
• Read, analyze, and interpret general business documents and periodicals
• Write routine reports, business correspondence, and procedure manuals
• Effectively present information to individuals and group
• Positively interact with guests and co-workers
• Lift 20 pounds and push/pull up to 50 pounds
• Available to work a varied schedule based on the needs of the business

Preferred

• Experience with Google Analytics and other measurement tools is a plus.

Benefits

• FREE park admission
• Discounts on park admission tickets and passes for family and friends
• Park discounts on food, merchandise, etc.
• Scholarship opportunities
• Exclusive employee events and giveaways