Social Media + Marketing Specialist

District of Columbia, USA (Hybrid)

Salary Not AvailableEntry Level3+ years expPart time

Posted 10 hrs ago

Job Summary

Own the social media content lifecycle from planning to posting, develop email and growth strategies, and collaborate on strategy with the owner to expand Garlic Girl Vintage's audience.

  • Lead content planning and multi-format production to grow organic reach
  • Grow email list and social following through targeted outreach
  • Partner with the owner on strategic concepts and brand narrative

Job Description

Responsibilities

  • Build and execute social media content calendar fulfilling different content pillars
  • Plan, produce, capture, edit, and post still and video content for social media and digital use
  • Build email subscriber base and increase Instagram following through organic outreach, prioritizing users likely to convert to customers
  • Design and write a bimonthly newsletter highlighting events, vendors, and especially exciting finds
  • Periodically update garlicgirlvintage.com
  • Collaborate with owner on strategy and content concepts

Requirements

  • 3+ years proven experience in social media focused on content creation and organic audience growth
  • Strong product and lifestyle photography skills
  • Strong short form videography skills
  • Strong copywriting skills that adapt to brand voice
  • Strong understanding for social media analytics
  • Fluency in Instagram and TikTok trends
  • Proficiency with Canva, Squarespace, and social media scheduling platforms
  • Must be based in or near Washington, DC
  • Passion for vintage and uplifting DC small businesses

Preferred

  • Experience with influencer and/or UGC marketing is a plus

Benefits

  • Flexible schedule

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Social Media + Marketing Specialist

Garlic Girl Vintage · District of Columbia, USA · Hybrid