Responsibilities

• Marketing & Brand Strategy * Develop and manage AED's overall marketing and business development strategy. * Create and maintain a strategic marketing calendar so initiatives are proactive rather than reactive. * Identify opportunities to strengthen AED's position within the luxury residential and commercial design markets. * Ensure marketing efforts consistently reflect AED's brand, positioning, and ideal clientele. Business Development & Strategic Relationships * Identify and cultivate relationships with luxury builders, architects, developers, realtors, vendors, industry organizations, publications, and other strategic partners. * Develop referral partnerships that create mutually beneficial opportunities. * Consistently nurture relationships through thoughtful outreach and follow-up. * Identify networking opportunities, industry events, collaborations, sponsorships, and strategic introductions. * Help get AED into rooms and conversations that create meaningful opportunities for the firm. * Maintain a business development pipeline and track relationships, opportunities, and follow-up. PR & Brand Visibility * Identify relevant media, editorial, speaking, award, and industry opportunities. * Coordinate project submissions for publications and design awards. * Develop opportunities for Amy and AED to participate in panels, events, collaborations, interviews, and other visibility initiatives. * Build and maintain relationships with relevant media and industry contacts. Social Media & Content * Oversee, create + edit AED's social media and content strategy across key platforms. * Plan, create, coordinate, and schedule engaging content that reflects the firm's luxury positioning. * Identify opportunities to showcase projects, expertise, press, partnerships, behind-the-scenes content, and thought leadership. * Monitor engagement and help grow a relevant, qualified audience rather than focusing solely on follower counts. * Stay current on platform trends and identify opportunities that make sense for the AED brand. Analytics & Opportunity Tracking * Track where inquiries and qualified leads originate. * Monitor marketing, social media, PR, referral, and business development performance. * Identify which activities are generating meaningful engagement and opportunities. * Provide clear recommendations on where AED should invest its marketing time and resources. * Provide Google and Meta analytics * Create and monitor Google ad words + analytics
• What We're Looking For*Prior professional experience in marketing, social media content creating + monitoring across all social platforms and business development, public relations, brand management, or a closely related role is required.
• Why This Role Is Different This position offers the opportunity to play an influential role in the growth of an established luxury design firm while maintaining the flexibility of a part-time schedule. We care more about *experience, initiative, relationships, strategy, and results* than sitting at a desk for a traditional 40-hour workweek. For the right person, this is an opportunity to bring your expertise, connections, and creativity to a growing brand while maintaining flexibility in your professional life.

Requirements

• Prior professional experience in marketing, social media content creating + monitoring across all social platforms and business development, public relations, brand management, or a closely related role is required.

Benefits

• Benefits: * Flexible schedule