Responsibilities

• This is not a basic content-posting role — we’re looking for someone who is fluent in the language of algorithms , knows how to leverage them for maximum reach, and understands how to craft and execute digital strategies that align with our brand goals across a family of businesses.
• This role includes assisting our marketing department in developing a compelling social media presence, creating visually strong marketing materials, supporting special events and photo shoots, and actively contributing to brand-building campaigns across all channels.

Requirements

• A social media marketing master who understands how to work with the algorithms—not against them—across platforms like Instagram, TikTok, Facebook, LinkedIn, and Nextdoor
• Analytical and strategic, able to track performance metrics and pivot tactics to increase visibility, engagement, and lead conversion
• Comfortable managing and optimizing paid social campaigns (e.g., Facebook/Instagram Ads), content calendars, and tools like Mailchimp, Canva, and Planoly
• Skilled in content creation with an eye for visual composition, brand identity, and audience appeal
• A strong communicator who can write in an authentic, on-brand voice and represent our company’s image with professionalism and creativity