SOCIAL MEDIA MANAGER/CONTENT CREATOR/COORDINATOR

Birmingham, MI (Hybrid)

$20/hr – $35/hrMid LevelPart time

Posted 6 days ago

Job Summary

Own the studio’s social presence by planning and posting Instagram and Facebook content, visiting the studio to capture on-site media, engaging with comments, maintaining a warm family-brand voice, and coordinating campaigns with the owner. This independent contractor role requires 5–10 hours/week, a responsive writing style, reliable scheduling, and being based in the metro Detroit area.

Own social content creation and scheduling
Coordinate with the owner on campaigns and on-site shoots
Engage community while maintaining brand voice

Job Description

Responsibilities

Create and schedule regular content for Instagram and Facebook (feed posts, Stories, Reels) — using a mix of existing studio photos/video and content you capture on-site
Visit the studio occasionally to photograph or film classes, camps, and events (frequency coordinated with the owner)
Monitor and respond to comments and messages, working closely with the studio owner to make sure responses reflect studio policies and current class/registration info
Maintain a warm, authentic, family-friendly brand voice consistent with Born Yoga's existing style
Coordinate with the owner on upcoming programs, promotions, and seasonal campaigns that need coverage

Requirements

Independent contractor role, 5–10 hours/week, flexible schedule
Comfortable creating and editing simple photo/video content on a phone
Strong, warm writing voice — you can write like a caring adult talking to parents, not a corporate brand account
Reliable and organized; able to manage a consistent posting schedule with light oversight
Based in the metro Detroit area