Social Media Manager

USA (Remote)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive social media for a game-focused brand, owning content calendars, platform-tailored publishing, and cross-functional collaboration to grow reach.

  • Own and manage the social content calendar across Telegram, Discord, X, Instagram, Facebook, YouTube Shorts.
  • Must-have: experience running social media for games, entertainment, or digital products.
  • Standout: strong cross-functional briefing with design, video, and LiveOps teams to move fast.

Job Description

Responsibilities
  • Own and manage the social media content calendar across key platforms
  • Create, write, and package content tailored to each platform (Telegram, Discord, X, Instagram, Facebook, YouTube Shorts)
  • Keep content aligned with game updates, events, campaigns, and partnerships
  • Brief designers and video editors on assets — banners, videos, memes, announcement packs, stories
  • Test formats, hooks, CTAs, and timing to grow reach and engagement
  • Track performance (ER, reach, views, CTR, follower growth) and iterate based on what the numbers tell you
  • Stay on top of trends, memes, references, and what competitors are doing
  • Work closely with marketing, LiveOps, art, and product teams
Requirements
  • Experience running social media for games, entertainment, or digital products
  • Strong copywriting skills and a feel for how content works differently on each platform
  • Ability to build and manage content calendars independently
  • Hands-on experience working with creatives — briefing, giving feedback, keeping things moving
  • Basic Photoshop skills
  • Comfortable using AI tools as part of your workflow
  • Analytical mindset — you know how to read metrics and act on them
  • Able to work cross-functional and juggle multiple stakeholders without losing the thread
  • Deep feel for platform culture, trends, and memes
Preferred
  • Fluency in both English and Russian would be considered an advantage
ZeptoLab logo

ZeptoLab

4.1 Glassdoor

ZeptoLab is a global gaming international company dedicated to the science of fun. It all started back in 2010 with just two people and one monster – the cheerful green Om Nom, whose biggest passion is candies. Since then, Cut the Rope games have been downloaded more than 1,3 billion times. Cut the Rope franchise aside, ZeptoLab released C.A.T.S. Crash Arena Turbo Stars and King of Thieves, massive multiplayer mobile titles with more than 170 million combined downloads so far. The company’s portfolio also includes Pudding Monsters and My Om Nom.And there’s more to come! ZeptoLab is an ambitious and growing global entertainment brand: we’re constantly working on new games and aim to expand them beyond smartphone screens. With the help of our partners, we develop toys, clothes and other cool stuff. “Om Nom Stories” cartoon series has exceeded 3 billion views on YouTube and in-game player, and the seasons keep coming! Our mission is to bring fun to every corner of the world, and we’re just getting started.

Founded in 2010
Barcelona, Catalonia, ESP
122 employees (44 in marketing)
70% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
38.7K
Traffic Source Mix
Search
44.7%
Direct
38.7%
Referral
10%
Social
5.1%
Paid
1%

Headcount Trend

Current headcount: ~122

Marketing Team

Marketing Team Size
9 (7% of company)

Recent News