Responsibilities

• Overseeing the delivery of sales & marketing programs and services to Troon and all Troon affiliate social media channels.
• Oversees Troon corporate social media marketing and corporate managed handles.
• Managing content curation and execution to all applicable Troon social media channels including, but not limited to; the website, blog, Facebook, Instagram, X, YouTube, . TikTok, Pinterest, etc.
• Management of corporate managed Troon handles on behalf of clients
• Executing the content calendar as planned, and supplementing with ad hoc social media requests from various departments.
• Daily engagement on posts, stories and/or other Troon related content.
• Reposting and engaging those that share @Troon tags or content from Troon managed facilities.
• Engagement with social posts, stories and content when Team Troon players are competing the PGA/LPGA Tour events and execution of social engagement when Troon facilities are hosting PGA/LPGA/PGA Champions Tour or other high profile events.
• Execution of sweepstakes and additional spontaneous/engagement sweepstakes coordinating prize acquisition, terms and conditions, contest promotion and winner selection.
• Tell the story and bring to life Troon’s Mission, Vision, and Values
• Curate an annual social media content calendar for corporate posts, centralized social media content posted on the facilities’ behalf, and suggested content.

Requirements

• Bachelor’s degree (BA) and/or four years related experience and/or training; or equivalent combination of education and experience.
• Knowledge of Microsoft Office applications.
• Comprehensive knowledge of all social media channels.
• Ability to read and speak English may be required in order to perform the duties of the job.
• Ability to stay engaged with social media channels and what is trending throughout special events in the golf and hospitality industry regardless of timing.
• Excellent interpersonal and sales-related skills.
• Ability to work independently with little supervision.

Preferred

• Understanding of influencer strategies and tactics
• Knowledge of photo/video editing techniques and tools both internal and external to social media channels