Responsibilities

• you'll own how sync shows up across social; what we make, where it lives, who we're trying to reach, and why we're making it in the first place.
• this is as much a marketing role as it is a creative one. you should understand how organic social, paid media, creators, partnerships and larger brand campaigns work together, and how marketing dollars translate into awareness, audience growth and eventually customers.
• film is at the heart of sync, and we want our social presence to reflect that. we're looking for someone excited to bring strong visual storytelling and a cinematic eye to content that feels natural, relevant and engaging on social.

Requirements

• experience managing and growing social accounts for a creative, entertainment, media, technology or similarly culture-driven brand.
• a strong understanding of marketing strategy, brand awareness, audience behavior, positioning and conversion.
• deep knowledge of tiktok, instagram and youtube, and an understanding of the different role each platform plays.
• experience building social strategies and content calendars, not just executing individual posts.
• comfortable defining KPIs and using analytics to understand what is working, what isn't and where we should invest next.
• understands organic and paid social and how content, distribution and marketing spend work together.
• strong visual taste and an understanding of filmmaking, storytelling, pacing, framing, lighting and performance.
• able to shoot content independently when needed.
• basic editing skills in premiere pro, davinci resolve or similar professional editing tools.
• highly organized and able to take ownership without needing someone else to constantly decide what should be posted next.

Preferred

• additional experience we value: - background in marketing, communications, entertainment, film or media. - experience working with film, entertainment, creative technology, or creator-focused brands. - advanced editing and motion graphics skills, with proficiency in adobe premiere pro and after effects. - comfortable operating professional camera equipment and confident with the fundamentals of lighting, framing, and on-set production. - experience with paid social, creator partnerships or influencer campaigns. - strong understanding of youtube strategy, including titles, thumbnails, retention, shorts and long-form. - experience helping build the voice and audience of an early-stage brand. - you're already making, studying or experimenting with content because you're genuinely interested in it.