Responsibilities

• You'll own Richmond Auctions' overall social media strategy and day-to-day execution, leading how our brand, auctions, people and incredible inventory show up across social platforms.
• You'll work closely with our Social Media Content Specialist, Marketing, Photography & Design and auction teams to plan, prioritize and execute content that builds our audience, strengthens engagement and — ultimately — puts more eyes on our auctions.
• This is a hands-on management role. You'll set direction and coordinate resources, but you'll also create, capture and publish content yourself when the opportunity calls for it.
• Some days that means planning and analyzing.
• Some days that means filming.
• Your job is to figure out how to tell the story — and make sure people see it.

Requirements

• 3+ years of professional social media, digital marketing, content strategy or related experience preferred.
• Demonstrated experience managing social channels for a brand, business or organization.
• Demonstrated ability to manage a social media program beyond content creation, including planning, prioritization, analytics and performance accountability.
• Experience coordinating or directing the work of other content creators or creative resources preferred.
• Strong writing and storytelling ability.
• Hands-on experience creating short-form video and social-first content.
• Comfortable shooting quality content using a smartphone and/or camera.
• Working knowledge of social editing and content creation tools.
• Strong understanding of major social platforms and how content, audiences and strategies differ among them.
• Experience using social media management, scheduling and analytics tools.

Preferred

• Experience coordinating or directing the work of other content creators or creative resources preferred.
• Experience with collectibles, auctions, luxury goods, automotive, sports, entertainment or enthusiast-driven brands is a plus — curiosity about them is mandatory.

Benefits

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance