Responsibilities

• Own our social channels
• Lead the day-to-day management of Instagram and TikTok
• Own publishing calendars and channel planning
• Execute our platform strategies while evolving them through experimentation
• Maintain a consistent editorial voice across platforms
• Develop best-in-class content
• Pitch and develop social-first concepts rooted in culture and community
• Write compelling captions and platform-native copy
• Identify trends worth participating in—and know when not to
• Brief internal creatives and freelancers on content needs

Requirements

• Extensive experience managing social media for a fashion, lifestyle, media, entertainment, or consumer brand
• Deep expertise across Instagram and TikTok
• Exceptional writing and editing skills
• Strong editorial instincts (journalism, editorial media, or publishing experience is a plus)
• Experience shooting and editing mobile-first video content
• Strong understanding of internet culture, fashion, music, and Gen Z communities
• Experience using tools like CapCut, Figma, Adobe Creative Suite, Canva, or similar editing software
• Excellent project management and organisational skills
• Experience working cross-functionally with creative, influencer, and marketing teams
• Comfortable working on set, covering live events, and creating content in real time

Preferred

• Are relentlessly curious about culture
• Have excellent taste and strong creative instincts
• Can move quickly without sacrificing quality
• Love collaborating and giving thoughtful feedback
• Are proactive and highly organised
• Think in stories, not just posts
• Care deeply about building community, not just growing followers

Benefits

• Health + Mental Wellbeing - Choice of two medical plans covered by United Healthcare - HDHP/HSA or PPO + FSA, Dental & Vision
• Online Health Benefit Resources
• Access to additional programs - Headspace Meditation, Legal Shield, and our Employee Assistance Programme (EAP) where you have access to a confidential support network of expert advice 24/7
• Disability and Critical Illness Insurance (UNUM)
• 401(k) Retirement Savings
• 16 days annual leave* + public holidays *increases with tenure
• Impact hours: At Depop, we offer all full-time employees up to the equivalent of 2 days additional paid leave per year to volunteer. We allocate this time in hours to help you engage with your community with ease and flexibility.
• For birth and non birth parents: 12 weeks of paid parental leave for full-time regular employees
• Shared parental leave, and paid emergency parent/carer leave
• Twice yearly development chats and yearly performance reviews