Social Media Manager (Contract)

Palo Alto, CA (Remote)

$25/hr – $40/hrMid Level4+ years expContract

Posted 7 weeks ago

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Job Summary

Own and execute a B2B/deep-tech social program, from strategy and editorial calendar to end-to-end production and community engagement, while translating complex tech for diverse audiences.

  • Own content pillars, platform-native storytelling, and newsjacking aligned with PR and leadership signals.
  • Monitor reach, growth, and engagement, reporting weekly and iterating based on analytics.

Job Description

Responsibilities

  • Own the social strategy: content pillars, per-platform approach, calendar, cadence, and news-jacking around announcements.
  • Execute end-to-end: design on-brand visuals and animations per our brand guidebook, produce and edit short-form video, write platform-nativecopy (with PR on narrative), publish, and engage the community.
  • React promptly to news from PR and leadership, and integrate it across platforms with the right sequencing.
  • Analytics: track reach, views, target-audience growth, and engagement; report weekly and adjust.
  • Protect credibility: no over-claiming beyond R&D; respect stealth and pre-clinical constraints (patent-first).

Requirements

  • 4+ years running B2B / deep-tech or science-adjacent social;proven audience growth (bring numbers).
  • Strong storytelling — translating complex tech for mixed audiences(technical, investor, general) without hype or inaccuracy.
  • Hands-on simple short-form video, plus creating visuals within abrand system.
  • Comfortable working to a brief (Subsense + PR) and iterating onfeedback.
  • Fluent English; US / global audience fluency.
  • Analytics fluency (LinkedIn / X insights, GA4, a social tool).

Preferred

  • Fundraising / investor-audience content; deep-tech VC or family-office familiarity.
  • AI-assisted content workflows (efficiency for a small team).
  • Figma and Canva experience to design visuals and animations.
  • LinkedIn — primary channel; thought leadership, company milestones, team voice.
  • X — key channel to attract investor attention.
  • YouTube — podcasts, animation, explainer & long-form.
  • Instagram — broader audience, events, culture & behind-the-scenes.
  • Substack — possible, TBD.
subsense logo

subsense

Make brands relevant in a constantly changing world.

Founded in 2018
Milan, Lombardy, ITA
19 employees (11 in marketing)

Traffic Signals

Monthly Visitors
25
Traffic Source Mix
Search
64.4%
Direct
21.1%
Referral
7.7%
Social
5.3%
Paid
1.4%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
1 (5% of company)