Social Media Manager

Responsibilities

• Develop and implement comprehensive social media strategies aligned with brand goals and target audiences.
• Create, curate, and manage engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Monitor social media channels to respond promptly to comments, messages, and inquiries, fostering positive community engagement.
• Analyze performance metrics to measure campaign success and identify opportunities for growth and improvement.
• Collaborate with marketing, PR, and creative teams to ensure consistent messaging and branding across all digital channels.
• Manage public relations initiatives through social media by promoting positive stories and handling potential reputation issues transparently.
• Stay updated on emerging trends, platform features, and best practices in social media management to keep our strategies fresh and effective.

Requirements

• Proven experience in social media management with a strong portfolio of successful campaigns.
• Excellent written communication skills with the ability to craft compelling narratives tailored to different audiences.
• Knowledge of public relations principles and how they integrate with digital storytelling.
• Familiarity with analytics tools such as Google Analytics, Hootsuite, or Sprout Social to track performance metrics.
• Ability to manage multiple projects simultaneously while maintaining attention to detail.
• Strong interpersonal skills with a proactive approach to community engagement.
• Bachelor’s degree in Marketing, Communications, Public Relations or a related field is preferred but not mandatory.

Benefits

• Discounted or free food