Responsibilities

• Develop and execute comprehensive social media strategies aligned with Venue goals across platforms such as Facebook, Instagram and TikTok.
• Create engaging, high-quality content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing software.
• Manage daily social media activities.
• Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activity; leverage this data to refine content strategies.
• Implement targeted advertising campaigns on platforms like Facebook Advertising to boost visibility and engagement.
• Analyze digital marketing performance using Google Analytics, web analytics tools, and social media analytics to measure KPIs such as reach, engagement rates, conversions, and ROI.
• Foster positive relationships with followers, influencers, media outlets, and partners through proactive communication and relationship management efforts.
• Stay current with industry trends in social media marketing, SEO practices, keyword research, and digital marketing performance monitoring to keep strategies innovative and effective.

Requirements

• Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms.
• Expertise in content creation including graphic design (Adobe Photoshop & Illustrator), video editing, photography, and proofreading for accuracy.
• Deep understanding of social media platforms’ algorithms, advertising tools (Facebook Ads), and social media content marketing best practices.
• Knowledge of SEO principles, public relations strategies, web analytics (Google Analytics), marketing online analytics, and e-commerce integration.
• Ability to utilize media editing tools effectively for media performance analytics and content optimization.
• Strong written communication skills with the ability to craft compelling content tailored to target audiences.
• Experience with social listening tools and social media analytics platforms for data-driven decision making.
• Familiarity with digital marketing performance monitoring techniques including branding strategies and marketing analytics.
• Excellent relationship management skills to engage with diverse stakeholders professionally across digital channels.

Benefits

• Flexible schedule