Responsibilities

• Lead the development and execution of a comprehensive social media strategy designed to engage three primary audiences: Current and prospective students; Donors and community supporters; Alumni.
• Create, produce, and manage high-quality content across Instagram, TikTok, LinkedIn, Facebook, YouTube, and emerging platforms.
• Capture photos, videos, interviews, testimonials, and event highlights that showcase the impact of Hillel's work.
• Develop audience-specific messaging and campaigns that drive engagement, attendance, donor stewardship and fundraising, and community awareness.
• Monitor analytics and performance metrics, using data to refine content strategy and maximize reach and engagement.
• Stay informed about trends in digital marketing, social media, and Gen Z engagement.
• Alumni & Community Engagement: Support efforts to strengthen alumni relationships and foster lifelong connections to Hillel and Jewish community life.
• Partner with advancement and leadership teams to create donor-focused content that demonstrates impact and inspires philanthropic support.
• Help cultivate pathways for students to transition from active participants to alumni and future supporters.
• Student Engagement & Community Building: Develop meaningful relationships with Jewish students across San Diego campuses and throughout the broader community.

Requirements

• Bachelor's degree or equivalent experience.
• Demonstrated experience creating engaging social media content and managing multiple digital platforms.
• Strong storytelling, writing, editing, and visual communication skills.
• Experience with Canva, Adobe Creative Suite, video editing tools, or similar content creation platforms.
• Excellent interpersonal skills and a genuine passion for relationship building.
• Ability to work independently while collaborating effectively within a team environment.
• Entrepreneurial mindset with the ability to identify opportunities, experiment, and innovate.
• Comfort working evenings and occasional weekends.

Preferred

• Knowledge of Jewish life, culture, and community is preferred but not required.

Benefits

• A comprehensive benefits package, including health insurance, retirement plan, Life, AD&D, and Long-Term Disability (LTD) insurances, Flexible Spending accounts, generous vacation/sick time, and parental leave.
• Great professional development, mentoring, and skill-building opportunities
• Travel regionally and abroad, particularly to Israel
• Plenty of Hillel swag