Social Media and Email Marketing Specialist

New York City, NY (On-site)

$80K/yr – $100K/yrEntry Level2+ years expFull time

Posted 5 days ago

Job Summary

Own and execute the social media and email marketing program, from strategy and content calendar to community engagement and performance optimization, while coordinating with external creators and testing campaigns.

  • Lead brand social across platforms and email in HubSpot
  • Drive experiments on subject lines, sends, and segmentation
  • Align content with campaigns and partnerships

Job Description

Responsibilities

  • Manage brand social media channels across Instagram, Facebook, LinkedIn, YouTube, and TikTok, keeping content on-brand and on-calendar.
  • Partner with external content creation agencies to brief, align, and deliver work on time.
  • Build and maintain a content calendar that supports campaigns and key announcements.
  • Engage daily by responding to comments, answering DMs, and starting real conversations with the audience.
  • Spot trends quickly and translate them into on-brand content opportunities.
  • Own the email marketing strategy in HubSpot, from planning through execution.
  • Write and design newsletters that subscribers genuinely want to read.
  • Run continuous experiments on subject lines, send times, formats, and segmentation to improve opens, clicks, and conversions.
  • Track performance weekly, report clearly, and adjust strategy based on data.

Requirements

  • 1 to 2 years of experience in social media, email marketing, or digital marketing with measurable results.
  • Demonstrated track record of growing audiences or improving campaign performance metrics through owned work.
  • Hands-on experience managing at least one major social platform, including content posting, community engagement, and performance tracking.
  • Strong writing skills with a natural instinct for brand voice and tone across social posts, email copy, and newsletters.
  • Proficiency executing email campaigns in HubSpot or a comparable platform such as Mailchimp or Klaviyo.
  • Experience designing and analyzing A/B tests on email campaigns.
  • Comfort reading marketing performance data and translating it into clear, actionable insights.
  • Experience coordinating with external agencies, content creators, or freelancers to deliver on-brand work on deadline.
  • Background in fintech, personal finance, or consumer brand marketing is a plus.
  • Familiarity with paid social advertising to complement organic strategy is a plus.

Preferred

  • Background in fintech, personal finance, or consumer brand marketing is a plus.
  • Familiarity with paid social advertising to complement organic strategy is a plus.
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Clera

Clera is the first AI talent agent: a personal headhunter that acts on behalf of top talent. We connect you to your dream job.

Founded in 2025
San Francisco, California, USA
8 employees (1 in marketing)

Salaries

Posted range

$80K/yr – $100K/yr

Taken straight from the job posting.

See all Clera salaries

Marketing Team

Marketing Team Size
1 (13% of company)
Marketing Roles Posted (Last 30 Days)
10

Funding

Last Raise
Grant, 12 months ago

Traffic Signals

Monthly Visitors
32K
Monthly Google Ads Budget
$874
Traffic Source Mix
Search
21.7%
Direct
59%
Referral
4.9%
Social
12.7%
Paid
1.5%

Headcount Trend

Current headcount: ~8
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Social Media and Email Marketing Specialist

Clera · New York City, NY · On-site