Responsibilities

• Lead, empower, and aggressively delegate to a team of social media managers and creators, shifting out of the day-to-day weeds to focus on high-level strategy and team development.
• Demonstrate radical ownership of social practice profitability, including accurate scoping, resource allocation, and managing team utilization to reduce non-billable hours.
• Command the room in client presentations and gracefully navigate client pushback by defending recommendations with data, audience insights, and ROI, rather than logistical or scope constraints.
• Act as a strategic bridge between Client Services, Creative, and Media teams, dismantling silos and streamlining review processes to ensure agile, high-quality execution.
• When necessary, operates as a “player-coach,” willing and able to jump in and execute tactical work (like building content calendars, community management, or boosting posts) as needs dictate to ensure client deliverables.
• Develop and implement comprehensive social media strategies across key platforms for multiple clients in food and beverage categories.
• Collaborate with internal teams to plan and produce original photo, video, and graphic content, nimbly leveraging a mix of in-house studio and external freelance resources.
• Monitor, track, and analyze the performance of organic content and paid campaigns, providing reports on key metrics to internal teams.
• Plan and implement paid social media strategies across multiple platforms from awareness through to conversion.
• Lead the development of impactful community management strategies, maintaining highly engaged community responsiveness.

Requirements

• Executive Presentation & Client Management
• Delegation & Team Empowerment
• Agency Scoping, Budgeting & Resource Management
• Strong analytical and problem-solving skills
• Proficient computer skills, including experience with Microsoft Office Suite, with advanced Excel knowledge
• Perform under strong demands in a fast-paced environment
• Effective time management and organizational skills
• Strong attention to detail
• Excellent verbal and written communication skills
• Excellent interpersonal skills

Preferred

• Additional experience in the food and beverage industry is preferred.