PGBPGNGLOBAL

Social Media Designer

Cincinnati, OH (On-site)

$85K/yr – $122K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own fast paced social creative production and testing for platform-native content across TikTok, Reels, Shorts and ads, turning trends into scalable, data-driven creative systems.

  • Creative production: Build social-first graphics, motion assets, thumbnails, and short form videos for major platforms.
  • Content and testing: Develop platform-native content aligned with brand voice and campaign strategy, build variations for A/B testing, and use performance metrics to improve effectiveness.
  • Systems and collaboration: Help establish repeatable creative processes, monitor trends, and partner with design, copy, media, and brand teams to scale campaigns.

Job Description

Responsibilities

  • Create social-first graphics, motion assets, thumbnails, and short-form videos for TikTok, Instagram Reels, YouTube Shorts, Meta, Pinterest, and Amazon.
  • Develop platform-native content that aligns with brand voice, campaign strategy, social trends, and audience behavior.
  • Edit fast-paced videos using captions, transitions, sound design, effects, motion graphics, and rapid-cut storytelling.
  • Design paid social ads across static, carousel, motion, and video formats for Meta, TikTok, YouTube, Amazon, and other digital platforms.
  • Build creative variations for A/B testing, rapid iteration, and performance optimization.
  • Use performance metrics to improve creative effectiveness.
  • Monitor TikTok, Reels, Shorts, creator styles, audio trends, and emerging social behaviors to inform fresh content ideas.
  • Support content calendars, product launches, seasonal campaigns, influencer partnerships, and creator collaborations.
  • Collaborate with designers, copywriters, strategists, media teams, and brand partners to execute high-performing campaigns.
  • Help build repeatable social and paid creative systems that allow brands to test, learn, optimize, and scale faster.

Requirements

  • BA/BS in Graphic Design or a similar field.
  • 3+ years of experience as a Digital Graphic Designer, with expertise in online e-commerce platforms and social platform requirements
  • A strong social-forward portfolio demonstrating mastery in digital graphic design and social posts. Your portfolio will be assessed on creative excellence, storytelling, problem-solving, and technical mastery.
  • Excellent communication and collaboration skills with the ability to problem solve and work effectively with multidisciplinary teams. Comfortable giving and receiving feedback.
  • Adaptability and comfort in a dynamic environment, with a growth mindset and a commitment to continuous learning.
  • Strong time and project management skills, with the ability to set priorities and meet deadlines.
  • Proficiency in design software, including Photoshop, Illustrator, CapCut, Figma, and video editing tools such as Adobe Premiere Pro and After Effects.
  • Platform Expertise TikTok, Instagram Reels, Meta Ads Manager, YouTube Shorts, Pinterest, Amazon Ads