Responsibilities

• Manage the day-to-day posting schedule across TikTok, Instagram, LinkedIn, Facebook, and YouTube
• Check all Rate social channels daily and engage with comments, DMs, and community conversation in real time
• Identify and participate in relevant cultural moments, trending audios, and conversations that align with our voice
• Engage outside of Rate’s channels by commenting on creator and brand posts that make sense for Rate to join
• Help define, evolve, and protect the Rate voice across platforms to ensure consistency and authenticity
• Partner with the Senior Manager to help draft and schedule content through our publishing tools
• Surface trends, audience insights, and community feedback to help evolve our social playbooks
• Coordinate with the creative team on upcoming shoots, content drops, and platform-specific needs
• Track post performance and share insights to help the team understand what is working and why
• Support live coverage for key events like NASCAR, Rate Field, and Rate Bowl
• Help maintain content calendars and organize asset libraries so our team stays nimble and ahead
• Be a brand ambassador in every comment, reply, and DM who is human, helpful, and full of personality