Social Media Coordinator

Montrose, CO (On-site)

$23/hr – $30/hrMid Level5+ years expFull time

Posted 5 months ago

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Job Summary

The role focuses on developing social media strategies, creating engaging content, and analyzing performance across platforms. It requires 5+ years experience, local presence, and strong writing with a data-driven mindset. Benefits include a people-driven culture, flexible work options, and Colorado vibes.

Job Description

Responsibilities

  • Strategize & Plan: Develop social media strategies that align with client goals and brand voices across platforms like Instagram, Facebook, LinkedIn, YouTube, TikTok, and more.
  • Create & Curate Content: Craft engaging posts, stories, reels, and videos that capture attention and drive engagement.
  • Community Engagement: Monitor conversations, respond to comments, and build authentic relationships with followers.
  • Analyze & Optimize: Track performance metrics, generate reports, and adjust strategies to maximize reach and impact.
  • Collaborate: Work closely with our creative and marketing teams to ensure social content supports broader campaigns and brand storytelling.
  • Stay Current: Keep your finger on the pulse of social media trends, tools, and best practices—and bring fresh ideas to the table.

Requirements

  • 5+ years managing social media for brands or agencies.
  • Must be local
  • Must be comfortable capturing video/photos
  • Strong writing skills with a knack for crafting authentic, on-brand messaging.
  • Experience with social media management tools (e.g., Meta, Hootsuite, Sprout Social, Later).
  • Comfort with content creation tools like Canva, Adobe Creative Suite, or similar.
  • Data-driven mindset with the ability to interpret analytics and optimize campaigns.
  • Team player attitude with a passion for creativity and collaboration.

Benefits

  • People-driven culture: We create standout work for our clients with wisdom, heart, and a little bit of sass.
  • Flexible work: Hybrid/remote options so you can work where you’re inspired.
  • Colorado vibes: We work hard, play hard, and love our Colorado roots.

The Marketing Dept. Colorado

The Marketing Department is a value-driven, full-service marketing and branding agency located in Montrose, Colorado. We work with electric co-ops, broadband companies, and local businesses to engage, educate and grow. We aren’t your average agency. Relationships are the driving force behind everything The Marketing Dept. delivers. We believe in creating a people-centric culture, choosing to work with each client individually on creative solutions that fit their unique needs, goals, and budgets. Our business model prioritizes regular in-person meetups, progress reviews, and meeting project deadlines, placing a high value on candid, transparent communication. For us, building trust is the ultimate goal of every client-agency relationship. Our award-winning team, led by Rachael DeRossi and Laura Sanders, is dedicated to growing successful brands through data-driven traditional and digital marketing campaigns. Our services include:SEOSearch Engine MarketingContent CreationSocial MediaEmail MarketingBrand IdentityGraphic DesignWebsite DevelopmentElectric CooperativeCommunicationsBroadband Launches and Growth

Founded in 2022
Montrose, Colorado, USA
8 employees (5 in marketing)

Traffic Signals

Monthly Visitors
443
Traffic Source Mix
Search
44.5%
Direct
34.1%
Referral
12.6%
Social
6.4%
Paid
1.1%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
3 (38% of company)
Median Career Experience
11 years
Median Tenure
2.8 years