Social Media Coordinator

Charlotte, NC (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

Job Summary

Drive and manage The Independence Fund’s social media content and engagement to tell stories of veterans, caregivers, and supporters.

  • Own daily social content planning, posting, and engagement under guidance from Communications leadership.
  • Must-have: 2+ years in nonprofit social media or communications.
  • Standout: Proactive monthly outlooks and live-event coverage experience.

Job Description

Responsibilities

  • Brainstorm, develop, write, and edit content for The Independence Fund’s social media channels.
  • Film and edit social media-specific videos, such as Instagram Reels.
  • Interview subjects for the purpose of storytelling through social media.
  • Take and edit photos using an iPhone and Adobe Creative Suite.
  • Create influencer materials and kits for campaigns, and conduct influencer outreach.
  • Ensure accuracy across all published materials, including branding guidelines, naming conventions, military titles, and organizational terminology.
  • Conduct thorough fact-checking and verify all content (including names, ranks, locations, and program details) before submission.
  • Manage the organization’s social media presence by creating content, drafting captions, posting/scheduling, and monitoring engagement daily under the strategic direction of the Deputy Director of Communications.
  • Proactively develop monthly social media outlooks that meet posting expectations (approximately 15–16 planned feed posts per month and regular story campaigns).
  • Independently manage social content during live events, ensuring timely posting, accuracy, and attention to detail.
  • Analyze and report on social media metrics weekly, monthly, and yearly to optimize engagement and growth.
  • Engage with partners and creators on social media to maintain an active relationship.
  • Engage with comments and messages in a timely, thoughtful manner.
  • Assist in preparing internal communications, including Electronic Press Kits, presentations, lookbooks, and other materials needed to support programs and organizational initiatives.
  • Maintain consistent communication with internal teams and clarify task expectations as needed to ensure accuracy and completeness.
  • Assist with copyediting content across all departments.
  • Attend events in and around Charlotte during and outside of standard working hours to take photos, videos, and post to social media.

Requirements

  • Bachelor’s degree in Marketing, Public Relations, Communications, Journalism, or a related field required.
  • Minimum of 2 years of communications experience (nonprofit sector preferred).
  • Understanding of, or willingness to learn and engage deeply with the military, Veteran, and Caregiver communities.
  • Experience managing organizational social media accounts preferred.
  • Full-time position with on-call hours; Working hours vary but generally coincide with the organization’s 9 a.m. to 5 p.m. EST business hours; however, the position’s demands may require non-standard working hours.
  • Prolonged periods of sitting at a desk and working on a computer.
  • Ability to pass a background check.
  • Occasional travel will be necessary.

Preferred

  • Familiarity with Adobe Creative Cloud (preferred).
  • Nonprofit sector experience preferred.

Benefits

  • Benefits to be negotiated based on qualifications and experience.
The Independence Fund logo

The Independence Fund

Founded in 2007, The Independence Fund is committed to serving the Warfighter Community by providing innovative programs and services to support the physical, mental, emotional, and spiritual independence of our servicemembers, combat Veterans, their Caregivers, families, and those Allies who served in combat alongside our troops, through innovative mobility and adaptive technologies and therapies for combat Veterans; suicide prevention; caregiver and family support; and Veteran advocacy with the U.S. Department of Veterans Affairs, other government agencies, federal and state legislators, and other partners.

Founded in 2007
Charlotte, North Carolina, USA
40 employees (4 in marketing)

Marketing Team

Marketing Team Size
4 (10% of company)

Traffic Signals

Monthly Visitors
2.6K
Traffic Source Mix
Search
60.4%
Direct
21.6%
Referral
4.9%
Social
12%
Paid
1.2%

Headcount Trend

Current headcount: ~40
The Independence Fund logo

Social Media Coordinator

The Independence Fund · Charlotte, NC · Hybrid