Social Media Coordinator

Westerville, OH (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 8 days ago

Job Summary

Own the DivaDance social presence by creating and posting engaging content across TikTok, Instagram, and Facebook, while actively engaging with followers to drive inquiries and bookings. Lead content ideas, trend-driven experiments, and performance tracking to grow reach and conversions.

  • Manage creative social content across platforms
  • Engage with followers and convert conversations into bookings
  • Use analytics to iterate and improve content strategy

Job Description

Responsibilities

  • Create, post, and manage engaging Reels, Stories, and other social content
  • Stay on top of TikTok, Instagram, and Facebook trends, algorithms, sounds, and new features
  • Capture and repurpose fun, authentic DivaDance content from classes, events, instructors, and members
  • Write engaging captions and CTAs that drive comments, DMs, clicks, and bookings
  • Monitor and respond to engagement, including following up with new followers, commenters, and warm leads
  • Have genuine conversations with potential clients and help get them booked for their first class
  • Track content performance and use analytics to understand what's working and what isn't
  • Continuously test new content ideas and strategies to grow our reach and engagement

Requirements

  • Get social media and understands how TikTok, Instagram, and Facebook work
  • Loves trends, pop culture, and creating content people actually want to watch
  • Is creative, energetic, and comfortable taking initiative
  • Understands social media analytics and can turn data into better content
  • Is a strong communicator and comfortable starting conversations in DMs
  • Can sell without being salesy, robotic, or pushy

Preferred

  • Bonus: Experience with CapCut, Canva, Meta Business Suite, or TikTok tools

Benefits

  • Performance bonuses for hitting lead-to-booking KPIs
  • Discounted DivaDance membership, programs, workshops, and special events
  • Be part of a fun, high-energy community that genuinely loves what we do!
DivaDance logo

DivaDance

DivaDance® is a sexy, sweaty, stressfree dance experience for adults. Our dance classes, parties and programs feature original, pop-music inspired choreography for all levels, and our mission is to inspire confidence and build community. Franchise opportunities now available in select states.

Founded in 2016
Austin, Texas, USA
142 employees (32 in marketing)

Marketing Team

Marketing Team Size
14 (10% of company)
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
32.3K
Traffic Source Mix
Search
38%
Direct
50.1%
Referral
9.1%
Social
1.7%
Paid
1%

Headcount Trend

Current headcount: ~144
DivaDance logo

Social Media Coordinator

DivaDance · Westerville, OH · Hybrid