Social Media Coordinator

Nashville, TN (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive on-site social and creator-driven content for festival campaigns, coordinating publishing, captions, and community engagement.

  • Publish daily festival posts across platforms aligned to strategy.
  • Must-have: 1–3 years in music/live events or related social media roles.
  • Standout: Experience coordinating creators, contracts, and on-site social support.

Job Description

Responsibilities

  • Assist in publishing daily social media content across multiple festival platforms in alignment with the social strategy developed by the Senior Manager of Social Media.
  • Draft and edit social captions based on creative direction, campaign messaging, and brand voice guidelines.
  • Manage community engagement across platforms including responding to comments, direct messages, and fan interactions in a timely and brand-aligned manner.
  • Assist with TikTok and short-form video ideation, editing, and publishing.
  • Coordinate content creator/influencer deliverables, including tracking content commitments, assisting with contract organization, and supporting communication with creators.
  • Organize and maintain content creator/influencer contracts, invoices, and related documentation.
  • Assist with processing and filing vendor invoices, ensuring accurate documentation, timely submission, and alignment with internal accounting processes.
  • Build and manage giveaway and sweepstakes landing pages, ensuring alignment with festival branding, campaign messaging, and promotional strategy.
  • Assist in submitting creative requests and collaborate closely with graphic designers to bring social campaigns and assets to life.
  • Proofread and quality check social assets, captions, and links prior to publishing to ensure accuracy, brand consistency, and a seamless user experience.

Requirements

  • 1–3 years of experience working in the music industry, live events, entertainment marketing, or related fields, with a focus on social media and digital marketing.
  • Demonstrated experience managing or supporting social media channels for a brand, artist, venue, event, or media company.
  • Strong familiarity with major social media platforms including Instagram, TikTok, Facebook, and X, including best practices for engagement and short-form content.
  • Experience creating or editing short-form video content for social platforms (TikTok, Reels, Shorts).
  • Strong written communication skills with the ability to write engaging captions and adapt to established brand voice and tone.
  • Experience with community management, including responding to comments, direct messages, and fan engagement in a brand-safe and timely manner.
  • Familiarity with content creator partnerships, including tracking deliverables and assisting with campaign coordination.
  • Highly organized with strong attention to detail, particularly when managing multiple campaigns, creators, and social platforms.
  • Ability to manage multiple priorities in a fast-paced environment with shifting deadlines.
  • Experience using social media publishing tools, analytics dashboards, or content scheduling platforms is preferred.

Preferred

  • Experience using social media publishing tools, analytics dashboards, or content scheduling platforms is preferred.
DANNY WIMMER PRESENTS LLC logo

DANNY WIMMER PRESENTS LLC

4.0 Glassdoor

We are Danny Wimmer Presents, a hospitality and live entertainment company that produces the largest rock, metal, americana, and country music festivals in the U.S. By combining A-list talent, bringing exceptional creativity to life, and curating local cuisine and culture. DWP is recognized within the industry for delivering exceptional entertainment experiences to fans, artists, sponsors, partners, and host cities.DWP creates unforgettable and all-encompassing festival experiences, leaving both attendees and partners with lasting and meaningful impressions. Our 2025 festival lineup will include Aftershock, Bourbon & Beyond, Inkcarceration, Louder Than Life, Sonic Temple Art & Music Festival, and Welcome To Rockville.

Founded in 2011
Los Angeles, California, USA
121 employees (45 in marketing)
87% recommend to a friend

Traffic Signals

Monthly Visitors
15.9K
Traffic Source Mix
Search
29.4%
Direct
49.5%
Referral
5.8%
Social
14.2%
Paid
1%

Headcount Trend

Current headcount: ~125

Marketing Team

Marketing Team Size
22 (18% of company)

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