Responsibilities

• Plan and run the content calendar for Instagram and TikTok
• Shoot on site, mostly on an iPhone. Short form video, before and afters, treatment explainers, team moments
• Edit and post. Captions, hooks, covers, audio
• Write in our voice. Warm, clear, no hype and no fear-mongering
• Reply to comments and direct messages, and pass real enquiries to the front desk
• Tell us what is working. Saves, shares, watch time, profile visits, not just follower count
• Coordinate with our paid ads and search agency so organic and paid do not contradict each other

Requirements

• You have run a social account that grew, and you can show it. This includes personal accounts
• You can shoot and edit yourself. CapCut, Instagram Reels or similar
• You write well and fast
• You are comfortable on a clinic floor and around patients, and you understand that privacy is not negotiable
• Interest in skincare, beauty or healthcare. You do not need clinical experience, we will teach you what you need to know
• Influencer management

Preferred

• Experience in aesthetics, dermatology, beauty or wellness
• Basic design skills (Canva, etc)
• Comfortable on camera yourself

Benefits

• Employee discount
• Flexible schedule