Social Media & Content Manager

Richmond, Darlington, UK (Hybrid)

£35K/yr – £40K/yrMid Level3+ years expPermanent

Posted 7 hrs ago

Job Summary

Owns the social media strategy and execution across multiple brands, leading content creation, publishing, performance tracking and cross-venue coordination to drive brand awareness, engagement and conversions.

Job Description

Responsibilities

  • Social Media Strategy
  • Develop and execute social media strategies for our brands.
  • Create weekly and monthly content calendars.
  • Identify relevant trends, opportunities and new content formats.
  • Develop ideas that strengthen brand awareness, engagement and customer acquisition.
  • Adapt each brand’s content to its audience, positioning and objectives.
  • Content Creation & Publishing
  • Manage Instagram and TikTok accounts, including scheduling and publishing.
  • Create engaging Reels, TikToks, Stories and other social content.
  • Capture additional content at our London venues when needed.

Requirements

  • Minimum 3 years’ experience managing social media accounts professionally.
  • Strong understanding of Instagram, TikTok and short-form video.
  • Demonstrable experience creating and editing content.
  • Excellent written English and attention to detail.
  • Good visual judgement and understanding of brand presentation.
  • Confident using Canva, CapCut or equivalent creative tools.
  • Highly organised and comfortable managing multiple accounts.
  • Comfortable reviewing analytics and presenting actionable insights.
  • Proactive, resourceful and able to work without constant supervision.

Preferred

  • Experience in hospitality, restaurants, lifestyle or consumer-facing brands.
  • Experience in a creative or digital marketing agency.
  • Familiarity with Metricool, ChatGPT, Claude or other AI tools.
  • Photography and videography skills.
  • Experience linking organic social media performance to commercial outcomes.

Benefits

  • Competitive salary based on experience.
  • 20 days’ annual leave plus bank holidays.
  • Hybrid working with regular time at our London venues.
  • The opportunity to work across several businesses and industries.
  • Access to established creative, marketing and technology tools.
  • Direct exposure to senior management.
  • Genuine ownership of social media strategy and execution.
  • Opportunities for professional development as the group expands.
Xocial logo

Xocial

With The Social Impact Games you can promote the causes you care about, reward the behaviour you want to see and turn your customers into loyal fans. Your students into compassionate & empathetic leaders. Your workplace into a powerhouse culture of kindness. Your sports team into a community heroes.Choose from our impact game library including Mental Health Matters, Social Justice, Climate Action, and more. Or connect to build a custom impact game around your specific strategies to condition desired outcomes. Competitive Kindness. It's a thing. And it's coming!

Founded in 2011
Toronto, Ontario, CAN
7 employees (2 in marketing)

Salaries

Posted range

£35K/yr – £40K/yr

Taken straight from the job posting.

Social Media median pay in the United Kingdom

£37K/yr

Most pay falls between £31K and £44K. Based on 290 salaries.

See all Xocial salaries

Marketing Team

Marketing Team Size
2 (29% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.3K
Traffic Source Mix
Search
36.1%
Direct
40.1%
Referral
10.1%
Social
7.1%
Paid
1.8%

Headcount Trend

Current headcount: ~7
Xocial logo

Social Media & Content Manager

Xocial · Richmond, Darlington, UK · Hybrid