Social Media & Content Manager - Bar and Restaurant

London, UK (On-site)

£35K/yr – £40K/yrMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own and execute multi-platform social content from calendar through live shoots, coordinating with on-site teams and data-driven reporting to drive bookings and brand growth.

Plan and publish engaging content across Instagram, Facebook, TikTok and LinkedIn
Develop monthly calendars, write on-brand captions, and manage profiles
Analyse performance data and translate insights into actions

Job Description

Responsibilities

Plan, produce, and publish high-quality, on-trend and engaging content across Instagram, Facebook, TikTok & LinkedIn — including reels, stories & carousels [short-form video, and static posts]
Reacting to in-house touch points, tailoring content to areas of the business that need social exposure to drive bookings
Capturing live moments and key wins daily/evenings/weekends via main feed, stories and lives
Grow our social media following organically through consistent, engaging, on-trend and on-brand content
Reacting to trending content & sounds and adapting brand content to fit those trends
Develop and manage a monthly content calendar aligned to our venues core offerings, promotions & seasonal campaigns
Write compelling captions, scripts, and copy that reflect our premium brand voice
Keep our profiles up to date and looking sharp, including bios, linktrees, highlights
Work on a rosta of high-quality influecers & paid influencers to invite in / work with for social exposure
Edit short & long form video content for paid ads, inclusive of hero ads & what's on ads, and ads for campaigns

Requirements

Experience: bar or restaurant social media management: 2 years (required)
Strong experience designing content in Canva / Illustrator
Strong experience using social media editing tools such as CapCut, Adobe Premier or similar
Demonstrable expertise across Instagram, Facebook, and TikTok
Analytical skills — you look at the numbers regularly and act on them
Excellent written English with the ability to write premium, on-brand copy
Sports fan / understanding advantageous for our Sports Bar & Brewery site
Confident in-front and behind the camera where required for content such as interview style & pre-sports game predictions
Highly organised, self-motivated, and able to manage multiple priorities independently
Able to work closely with our on-site teams [Managers, bartenders, chefs] when filming content

Preferred

Photography and camera experience for photo-shoots a plus, focusing on shooting new menu items & campaigns

Salaries

Posted range

£35K/yr – £40K/yr

Taken straight from the job posting.

Social Media median pay in the United Kingdom

£37K/yr

Most pay falls between £31K and £44K. Based on 290 salaries.

See all Social Media salaries See more Social Media jobs

See all K&G Hospitality salaries

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