Responsibilities

• Create compelling and original content for websites, blogs, social media, email campaigns, and other digital channels.
• Conduct keyword research to optimize content for search engines (SEO).
• Develop content strategies aligned with branding and marketing goals.
• Manage social media accounts using tools like Hootsuite and Buffer, ensuring consistent posting schedules.
• Design visual content using Adobe Creative Suite, including Adobe Photoshop and Adobe Illustrator, to complement written materials.
• Monitor social listening tools to gauge audience sentiment and identify trending topics.
• Collaborate with the public relations team to craft press releases and media pitches.
• Edit and proofread all content to ensure accuracy, clarity, and adherence to brand voice.
• Analyze web analytics with Google Analytics and web analytics tools to measure content performance.
• Support branding initiatives through creative storytelling and visual content creation.

Requirements

• Proven experience in content creation, copywriting, or related roles within digital marketing or advertising.
• Strong knowledge of SEO best practices and keyword research techniques.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator) for graphic design purposes.
• Familiarity with social media management tools such as Hootsuite and Buffer.
• Experience with web analytics platforms like Google Analytics.
• Ability to create engaging visual content through photography or video editing software.
• Excellent proofreading skills with a keen eye for detail.
• Knowledge of branding principles and public relations strategies.
• Skills in social listening, relationship management, and social media marketing are highly desirable.
• Ability to work independently as well as collaboratively within a team environment. Join our team as a Content Writer to leverage your creativity and digital expertise in a fast-paced environment that values innovation and strategic thinking!

Preferred

• Skills in social listening, relationship management, and social media marketing are highly desirable

Benefits

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance