Responsibilities

• Create engaging, on-trend social content featuring Catrice Cosmetics products, with a goal of approximately 4–6 pieces of content per week
• Identify relevant social trends, formats, sounds, and beauty conversations that Catrice can authentically participate in
• Collaborate with the Catrice team to incorporate key product launches, promotions, sales, and brand priorities into content
• Create shoppable TikTok content that drives awareness and conversion for products available through TikTok Shop
• Showcase products through tutorials, application demos, product education, before-and-afters, and other engaging beauty-first concepts
• Host 2 TikTok LIVEs per week to showcase and sell Catrice products
• Educate viewers on products, answer questions, demonstrate application, and create an engaging LIVE shopping experience
• Build familiarity and trust with the Catrice community through an authentic, approachable on-camera presence
• Respond to comments and questions across Catrice social content in a timely, brand-appropriate manner
• Proactively engage with beauty creators, consumers, and relevant conversations across social media