Social Media & Brand Growth Coordinator

Seattle, WA (On-site)

Salary Not AvailableMid LevelFull time

Posted 5 hrs ago

Job Summary

Own end-to-end social media program across three Washington locations, driving video content, brand storytelling, and performance-driven growth with close collaboration with physicians and staff.

  • Own content strategy and publishing cadence across TikTok and Instagram
  • Collaborate with clinicians and marketing to align branding and campaigns

Job Description

Responsibilities

  • Develop and execute a comprehensive social media strategy across TikTok, Instagram, and other relevant platforms.
  • Build and grow the social media presence for our brands and physicians across all three Washington locations.
  • Create a consistent stream of high-quality, engaging, and relevant video and photo content.
  • Develop creative concepts for physician education, procedures, patient experiences, trends, behind-the-scenes content, staff personalities, FAQs, transformations, and brand storytelling.
  • Work directly with physicians, patient coordinators, nurses, and other staff to capture content.
  • Identify and quickly capitalize on relevant TikTok, Instagram Reels, audio, formats, and social trends.
  • Understand what makes content perform, not simply what looks good.
  • Film, edit, caption, and publish short-form video content.
  • Develop content calendars and maintain a consistent posting schedule.
  • Monitor account performance, follower growth, engagement, reach, views, and other key metrics.

Requirements

  • Demonstrated professional experience managing and growing social media accounts.
  • Experience in plastic surgery, cosmetic surgery, aesthetics, dermatology, med spa, beauty, or a related industry strongly preferred.
  • Advanced knowledge of TikTok and Instagram, particularly short-form video.
  • Demonstrated understanding of how to create content that generates views, engagement, and audience growth.
  • Strong knowledge of TikTok trends, sounds, editing styles, hooks, captions, hashtags, and platform functionality.
  • Strong creative instincts and the ability to consistently develop new content ideas.
  • Experience filming and editing short-form video content.
  • Strong understanding of branding and how to maintain a consistent brand identity across multiple locations and platforms.
  • Comfortable working directly with physicians and staff to create content.
  • Strong communication and interpersonal skills.

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Social Media & Brand Growth Coordinator

Carillon Point Surgery Center · Seattle, WA · On-site