Social Marketing Specialist

USA (Remote)

$58K/yr – $65K/yrMid Level3+ years expFull time

Posted 7 months ago

Job Summary

Drive social media strategy and hands-on execution for World Travel Holdings’ cruise brands across multiple platforms.

  • Own end-to-end social content lifecycle and platform-specific optimization.
  • Must-have: 3+ years of social media management with proven community growth.
  • Standout: Experience managing influencer campaigns and UGC across video-first platforms.

Job Description

Drive social media strategy and hands-on execution for World Travel Holdings’ cruise brands across multiple platforms.

Responsibilities

  • Full ownership of executing a comprehensive, multi-platform social media strategy for World Travel Holding’s owned cruise brands.
  • Manage the end-to-end content lifecycle: ideate, create, and publish a consistent stream of high-quality, engaging content tailored across each of the social media platforms.
  • Identify and manage relationships with influencers and content creators.
  • Manage influencer campaigns from outreach to execution, with a clear goal of generating authentic, high-performing User-Generated Content (UGC).
  • Plan, deploy, and optimize paid and organic social media campaigns for several owned cruise brands.
  • Continuously monitor, analyze, and report on key social media metrics. Use data to provide actionable insights.
  • Be perpetually curious and ahead of emerging platforms, trends, and algorithm changes, and proactively recommend new opportunities.
  • Collaborate closely with internal stakeholders to ensure a cohesive and integrated brand message.

Requirements

  • 3+ years of hands-on experience in social media management, with a proven track record of growing an online community.
  • Deep, native fluency with all major social media platforms, especially video-first platforms like TikTok and Instagram.
  • Demonstrable experience with executing and optimizing paid social media campaigns.
  • Proven success in building and managing influencer & partnerships relationships.
  • Excellent content creation skills, including copywriting, an eye for design (experience with design tools is a plus), and proficiency in short-form video creation/editing.

Benefits

  • Comprehensive medical, dental, and vision coverage
  • Company-paid life and disability insurance
  • 401(k) with discretionary company match
  • Paid time off and holidays
  • Travel discounts and employee perks
  • Employee Assistance Program (EAP)
  • Professional development and learning opportunities
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World Travel Holdings Inc

World Travel Holdings specializes in selling dream vacations to millions of customers and is one of the nation’s largest distributors of cruises. Our team is known for putting our customers first and delivering a remarkable experience with every interaction. Many of our employees refer to World Travel Holdings as a family and embrace our Core Values of Passion, Pride, Teamwork and Velocity. In fact, we have been named Achievers “50 Most Engaged Workplaces" since 2011.More than 80% of our employees work from home and we are consistently recognized as an industry leader in remote employment. That is why FlexJobs named us in its Top 100 Companies for Remote Jobs for three consecutive years.We are also privileged to have received prestigious awards and top honors from the largest cruise lines including Carnival, Royal Caribbean, Norwegian and Celebrity, just to name a few. Our status as a powerhouse in the travel industry has also been acknowledged by leading publications such as Travel Weekly’s Power List every year since 2007, and the Gold Travvy for Best Large Retail Agency by TravAllianceMedia. We have acquired these by the success we have had in owning and operating more than 17 brands like CruisesOnly, Cheap Cruises, LuxuryCruise.com, Vacation Outlet and Resort for a Day. The company markets and sells vacations on behalf of its more than 18 partner brands which are comprised of top leisure travel providers, including almost every U.S. airline, leading hotel brands and prominent corporations — Priceline, BJ’s, Delta Airlines, Marriott, Hilton Grand Vacation Club and more. We also operate Dream Vacations/CruiseOne, a top-rated travel agency franchise, and a villas division comprised of Villas of Distinction, VillaRental.com and Jamaica Villas by Linda Smith.Offices in Wakefield, Mass.; Ft. Lauderdale, Fla.; and Chorley, England.

Founded in 2005
Fort Lauderdale, Florida, USA
984 employees (75 in marketing)

Salaries

Posted range

$58K/yr – $65K/yr

Taken straight from the job posting.

See all World Travel Holdings Inc salaries
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Social Marketing Specialist

World Travel Holdings Inc · USA · Remote