Responsibilities

• Own Growth Sync’s content calendar across X/Twitter, LinkedIn, Instagram, TikTok, YouTube/Shorts where relevant, and event-specific channels
• Build the strategic content narrative: what Growth Sync should be known for, which pillars we repeat, and how each platform supports the market story
• Turn product updates, demos, founder thoughts, customer insights, and social-commerce trends into posts, clips, recaps, launch moments, and campaigns
• Coordinate freelancers, creators, editors, designers, and internal teammates to get content made and published
• Help plan content around activations, events, private dinners, creator-commerce moments, and brand partnerships
• Build campaign sequences: hero videos, clips, social posts, founder commentary, event content, recaps, and follow-up
• Keep content tied to the business: qualified conversations, demos, brand relationships, onboarded brands, product usage, and revenue

Requirements

• Understand social commerce, TikTok Shop, creator-led brands, affiliates, DTC, beauty, wellness, fashion, streetwear, or culture-led ecommerce
• Can turn complicated AI/commerce concepts into simple, sharp, culturally natural content
• Know how tech companies post online and can translate that energy into Growth Sync’s world
• Have strong taste, strong writing instincts, and a clear sense of what feels native to each platform
• Can own a calendar, manage deliverables, and make sure things actually go live
• Can think strategically about what a company should be known for, then translate that into daily posts and campaign ideas
• Are comfortable using AI and automation tools to research, draft, organize, script, calendar, and package work faster
• Care about culture and creativity, but also care about pipeline, growth, and business outcomes

Preferred

• Relationships with creators, creator-led brands, agencies, photographers, videographers, editors, or LA culture/commerce circles
• Experience with TikTok Shop, DTC brands, creator commerce, influencer marketing, field marketing, startup marketing, or tech-company social
• Comfort attending events, capturing content, and turning rooms into posts, clips, recaps, and follow-up

Benefits

• Healthcare benefits