Social Content Creator

Minneapolis, MN (Hybrid)

$55K/yr – $75K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own and optimize the agency’s social content pipeline by shaping strategy, production, and cross-team collaboration to drive standout content and measurable client impact.

  • Collaborate on content planning for key clients, supporting priority accounts across the agency with guidance and oversight from the Group Content Director.
  • Provide platform-specific content recommendations that leverage cultural trends, platform trends, or resonant consumer insights.

Job Description

Own and optimize the agency’s social content pipeline by shaping strategy, production, and cross-team collaboration to drive standout content and measurable client impact.

  • Collaborate on content planning for key clients, supporting priority accounts across the agency with guidance and oversight from the Group Content Director.
  • Provide platform-specific content recommendations that leverage cultural trends, platform trends, or resonant consumer insights.
  • Actively identify industry trends to help clients innovate and elevate above the competition.
  • Share content creation best practices with the team, adapting and learning new social mediums (ex. IG Reels).
  • Brainstorm and conceptualize breakthrough ideas that align with the social strategy and help clients achieve objectives.
  • Effectively present ideas to internal teams and clients, anticipating questions and problem-solving in real-time.
  • Build and implement processes and best practices for content creation, ensuring brand voice and platform guidelines are followed.
  • Bring ideas to life from concepts to real-world expressions, including design, art direction, and/or managing external production vendors.
  • Create visually stimulating content using photography, stock, animation, and still assets.
  • In partnership with Client Services, define production scope, timelines, budgets, reviews, and delivery requirements.
  • 2+ years of experience in social media required, prior agency experience preferred.
  • 5+ years of experience editing/creating/designing content for social.
  • Quick to solve problems and propose solutions to barriers that may arise.
  • A collaborative mindset with attention to detail and follow-through.
  • A willingness to jump into new challenges to learn and grow.
  • Excellent time management, organization, and prioritization skills.
  • Proficient in MS Office and G Suite; proficient in Adobe Suite (Premiere Pro, After Effects, Photoshop, Illustrator).
  • Experience with Apple (Keynote, Pages, Numbers).
  • Agency experience a plus.
  • Agency experience a plus
  • Health Insurance
  • Dental Insurance
  • Voluntary Vision Insurance
  • HSA + Company Contribution
  • 401k + Company Match
  • Generous PTO Policy
  • New Macbook Pro
  • Cell Phone Stipend
  • Paid Employee Parking
  • Summer Hours + Flexible Work Options
The Social Lights logo

The Social Lights

The Social Lights® (TSL) is a social media agency that drives results for some of the world’s largest companies and brands. We partner with clients to grow their business through strategy, content production, paid social advertising, influencer relations, and social media management. We create unfair competitive advantage by transforming social capital into brand equity.To learn more, visit: www.thesociallights.com or contact us: hello@thesocial-lights.com.

Founded in 2011
Minneapolis, Minnesota, USA